Job PurposeThe role of the Communications Section Head is to develop and manage all strategic museum communications, approve all press and PR campaigns, commissions and manage PR agencies.Managerial Responsibilities

• Support the Director of Marketing & Communications in the development, implementation, and evaluation of the annual communications plan.
• Manage the Communications Section team including recruitment & selection, priority & project assignment, goal setting & performance management, mentoring & coaching, and professional development.
• Develop Key Performance Indicators (KPIs) to evaluate communication strategy success across all lines of business

Responsibilities

• Ensure the coordination and unification of all Museum communication. Activity. working closely with other departments to integrate the promotion of specific programs and objectives into the Museums overall communication strategy.
• Direct efforts to increase media coverage of the Museums exhibitions, programming, and acquisitions in high-profile local, national, and international media.
• On going collaboration with the DCT strategic department
• Oversee all media relations efforts and manage press events, pitch strategy, writing and editing of materials for distribution to local, regional, and national media.
• Manage, monitor, and assess internal institutional messaging and appropriate vehicles to ensure internal audiences understand and have access to available channels of communication.
• Collaborate with the Development Office to ensure communications programmes reach and activate current and potential funders and donors.
• Develop and cultivate relationships with local and regional media professionals including those in traditional and emerging channels.

Required Experience

• Degree-level in a relevant subject, e.g. communications, marketing
• Professional postgraduate qualification in marketing, press or PR
• Minimum of 8 years of experience
• Proven history of developing and maintaining positive professional relationships with the media.
• Proven track record in developing, implementing, and maintaining an effective press strategy and tactics that results in editorial coverage.
• Analytical skills to be able to interpret social media and other online data to react to issues and other concerns that may affect the museums communications strategies.
• Experience of crisis management

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