Job Description

Posted On
08 Jul 2024
Required Experience
2 - 10 Years



Basic Section
No. Of Openings


1


Band


Support


Grade


GRADE-8


Designation


VS-CONTENT DEVELOPER


Campus/Non Campus


Non Campus


Employment Type


Permanent


Employee Category


AXIOM STAFF


Organisational
Group Company (Code)


Axiom Telecom LLC


Legal Entity (Code)


101-AXIOM UAE


Channel (Code)


110-VAN SALE


Department


VANSALES


Sub Department


VANSALES


Financial Location (Code)


100700-LG - VANSALES - ADMIN


Brand (Code)


99999999-NON SPECIFIC


Country


UAE


Zone


DUBAI


Region


DUBAI


City


DUBAI


Office Location/Place Of Work


DUBAI




Skills
Skill


ILLUSTRATOR


AFTER EFFECTS


CONTENT DEVELOPER


ADOBE PREMIER


Minimum Qualification


OTHERS


Working Language


ENGLISH



As a Content Developer at Axiom, the role will encompass managing the Hyke App in content development, campaign implementation, and visual communication. Will be responsible for ensuring effective dealer involvement in VAN, KDR, PS, Retail Channel campaigns, NPI awareness, and managing pre-booking on the Hyke App. Additionally,will play a key role in enhancing model-wise sales through campaign configuration, creating tutorials and videos for dealer reference, and translating communication content into English, Malayalam, Arabic, and Hindi.


Responsibilities:

• Performance Marketing (CRM based Digital Marketing):
+ Utilize Hyke App, MoEngage and other tools to engage dealers in VAN Channel campaigns.
+ Implement loyalty campaigns, push notifications for trade loyalty booklets, home page banners, and loyalty campaigns to increase mobile sell-out.

• NPI Awareness:
+ Ensure dealer awareness of New Product Introductions (NPIs) and their unique selling points (USPs) through push notifications and home banners.

• Hyke App Management:
+ Manage NPI pre-booking on the Hyke App, including dealer data collection using Google Forms, content development for push notifications, and creation of home page visuals.

• Sell-Out Incentives:
+ Configure campaign settings for sell-out incentives on the Axiom Partner App to enhance model-wise sales.

• Multilingual Content:
+ Translate communication content into English, Malayalam, Arabic, and Hindi to cater to diverse audiences.

• Daily Content Development:
+ Develop content and manage frequency for promotions using push notifications and Hyke App tools.

• Channel Support:
+ Support channels in developing speed-to-market with POSM (Point of Sale Materials) and merchandising visuals.

• Exclusive Offers and Bundles:
+ Configure and maintain Hyke App exclusive offers, offers, and offer bundles on the Hyke App.

• Social Media Management:
+ Manage Axiom and Hyke social media platforms, including LinkedIn, Instagram, Facebook, and YouTube.

Extra Responsibilities:

• Create artwork, print, and distribute IR trade offers, signup letters to salesmen, and supervisors across all regions.
• Manage internal communication, such as offers and promotions, through Axiom WhatsApp groups.
• Modify Axiom PowerPoint presentations as needed.
• Manage photoshoots for IR events conducted in Axiom town.
• Create leaflets for loyalty programs under the IR channel.
• Provide support to HR and Accessories teams in developing creative content.


Base Skill Sets (Mandatory):

• Design Skills and experience running artworks
• Mandatory: Ability to use Abode Illustrator, PS
• English copy writing skills
• Strong skills in MS Office - Excel.
• Accumen in Data set interpretations and action points (performance marketing)



Preference will be given to candidates with skills in

• Adobe Premier Pro, After Effects
• Multilingual ability
• Back ground in digital and eCommerce.