:POSITION OBJECTIVE- The position is responsible to develop, deliver and communicate visual concepts and promote the brand, products and services in-store- Train and coach the store team to perform merchant based VP and manage the daily, weekly and seasonal VP tasks Key Responsibilities Brand Image - Ensure that the brand identity and presentation standards in both windows and in-store are achieved consistently by creating eye catching displays whilst incorporating commercial sales opportunities - Implements the brand specific visual merchandising standards - Coordinating store display in line with brand guidelines and strategy - Developing floor plans and maximize visual impact - Arranges merchandise, signage, fixtures and in-store layout guide - Taking Photograph in every changes done in the merchandise display - Make use of creative lighting for windows - Maximizing placement of new lines, re-merchandising the store when new trends build - Creates layout of the store according to its categories - Ensures proper merchandising of the items - Collect review and feedback of the merchandise Other Responsibilities - Working closely with the operations and brand management team to increase sales - Working with VM Manager and sales team to achieve commercial goals - Involve in Pre-Opening of the stores and timely visit to ensure that brand\'s standard are properly implemented and followed - Conduct research of the current market trends and lifestyle