Job Description

DUTIES AND RESPONSIBILITI
ES



- Translate the brand ambitions and ATL plans into on-ground activity calendars - when the big moments are, suggested level of support by retailer based on With market, shopper and consumer knowledge.



• Support in updating the Activity Calendar along with owning it.





• Lead the continual review of promo strategy by channel by retailer, with inputs from other functions, in order to shape the promo plan accordingly





• Design differentiated plans by retailer covering activities,

exclusivities,
digital support...



• Work closely with the in-house designer in ensuring all retailer leaflets and artworks are submitted on time





• Build, apply and track Window consistent 3D design planogram and artwork aligned with brand strategy





• Update and cascade the Monthly Newsletter to all relevant stakeholders and gather feedback and insights to optimize future letter





• Develop and own the SOS (share of shelf) Tracking Sheet





• Update weekly and enhance the Competition Tracking Tool





• Evaluate Activations ROIs and Share learnings, Best Practices & Competition Activities





• Lead and own the Merchandising Execution Tool





• Read and analyze Sell-out reports and suggest best product placement plans per SKU for top performers and slow movers





• Track all POSM in market





• Reduce and track stock cover of POSM in storage (warehouse)





• Ensure the smooth and timely production of all POSM, finding efficiencies in spend whilst upgrading our on-ground presence





• Manage activity plan on-ground implementation ensuring excellence in execution (POSM, promo mechanics, planograms) by working closely with agencies





• Ensure POSM budget spend is as per the alignment with finance with no overspend





• Liaise Trade Marketing communication with Commercial & Distributor Teams





• Consistent market visits to monitor on ground activities




KNOWLEDGE AND EXPERIENCE

• Bachelor / Master's Degree
• 0-2 Years




Professional Competencies



• Understands and integrates market & category's specificities of Beauty





• Experienced in defining customized strategies by retailer and translating them into actionable plans





• Used to being the communication interface with different stakeholders (commercial, procurement, distributors, marketing...)





• Able to drive strategies from data analysis (sell-out, promo, ROI etc..)





• Understands customer path & shopper experience, ensures POSM designs are shopper centric and cost efficient





• Builds customized activity calendars and ensures excellence in execution





• Acts as business driver, works well in

cross-function
al teams



Written & spoken language: English



SKILLS AND ABILITIES

• Mandatory Excel Skills
• Power point and Presentation skills
• Analytical thinking and problem solving
• Communication
• Achievement drive and initiative
• Knowledge of time, planning, organizing, anticipating and concern for quality
• Partnering and team working
• Commercial flair


Must be available for at least 6 months starting January 2025






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