Role Summary

The role will require you to build relevant and engaging campaigns on Talabat owned CRM channels which will tie into increasing acquisitions, frequency and user retention.

As a Specialist, you will own and implement CRM campaigns on a country level for talabat. You\'ll need to be flexible, performance-driven, able to work with tight deadlines and be willing to be hands-on to get the job done.

Role Scope

Ideation of basic CRM campaigns around the customer lifecycle to meet business needs

Coordination with Campaign Ops team for launch of CRM campaigns to address challenges faced by local markets (churn increase, frequency drop etc.)

Monitoring campaign spend and ensuring adherence to monthly, quarterly and annual CRM budgets

Monitoring lifecycle campaign performance and suggesting optimizations based on best practices and learnings from other markets

Creating visibility for local marketing teams on performance and cost evolution

What Did We Order?

Bachelor\'s degree in marketing or equivalent, with a strong data focus.

Minimum 2 years of proven relevant work experience, preferably in a fast-paced working environment.

Experience in working with CRM and campaign management tools like Braze or similar.

Being data-driven and passionate about results. Comfortable working with data and reporting campaign performance.

Good time management skills.

Fluency in written and spoken English, Arabic is a plus

Good interpersonal, communication and presentation skills

Proactive, responsible, attention to detail and a good team player

Talabat