Job Description

We are looking for a motivated and creative

Social Media Marketing Executive

to join our growing marketing team. The ideal candidate will be responsible for managing and executing social media strategies across various platforms to enhance brand presence, drive engagement, and support marketing campaigns. You will play a key role in content creation, community management, and performance tracking.

Key Responsibilities

:

Content Creation & Management

: Develop and schedule engaging social media posts (text, images, videos) for multiple platforms (Facebook, Instagram, Twitter, LinkedIn, TikTok, etc.).

Campaign Execution

: Assist in planning and executing social media campaigns to promote products, services, or events.

Trend Monitoring

: Keep up with the latest social media trends, tools, and technologies, ensuring the brand stays ahead of competitors.

Competitor Research

: Conduct research on competitor activity and industry trends to help inform content creation and strategy.

Qualifications

:

Bachelor's degree in Marketing, Communications, or a related field (or equivalent work experience). Proven experience in social media marketing or a related field, ideally in a similar role. Proficiency in major social media platforms (Facebook, Instagram, Twitter, LinkedIn, TikTok, etc.). Strong written and verbal communication skills, with an eye for detail. Creativity and ability to come up with new ideas for posts, campaigns, and engagement strategies. Basic knowledge of analytics tools (e.g., Google Analytics, Facebook Insights). Ability to work in a fast-paced environment and meet deadlines.

Preferred Skills

:

Experience with social media advertising (Facebook Ads, Instagram Ads). Knowledge of graphic design tools (e.g., Canva, Adobe Photoshop). Understanding of SEO and how it relates to social media content. Ability to analyze data and adjust strategies accordingly.
Job Type: Full-time