Job Description

About Us: We are an esteemed international law firm with a strong presence in Dubai, providing comprehensive legal services to a diverse clientele. Our firm is committed to delivering exceptional legal solutions with a client-centric approach. We are seeking a dynamic and experienced Social Media Marketing Specialist to join our team and enhance our digital presence.

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Role Overview: The Social Media Marketing Specialist will be responsible for developing, implementing, and managing our social media strategy to increase brand awareness, improve marketing efforts, and drive engagement. This role requires a creative and strategic thinker with a passion for digital marketing and a deep understanding of the legal industry.

Key Responsibilities:

• Strategy Development:
• Develop and implement a comprehensive social media strategy aligned with the firm's marketing goals and objectives.
• Conduct market research to identify trends and insights to optimize social media performance.
• Content Creation:
• Create, curate, and manage high-quality, engaging, and informative content across all social media platforms, including Facebook, Twitter, LinkedIn, Instagram, and others.
• Collaborate with the legal team to produce content that highlights the firm's expertise and thought leadership.
• Campaign Management:
• Plan, execute, and monitor social media campaigns to promote the firm's services, events, and achievements.
• Analyze campaign performance and generate reports to measure success and ROI.
• Community Engagement:
• Foster and grow online communities by responding to comments, messages, and inquiries in a timely and professional manner.
• Build and maintain relationships with key influencers and industry partners.
• Analytics and Reporting:
• Utilize social media analytics tools to track and report on key metrics, such as engagement rates, follower growth, and website traffic.
• Provide insights and recommendations for continuous improvement.
• Brand Management:
• Ensure all social media content aligns with the firm's brand guidelines and maintains a consistent tone and voice.
• Monitor and manage the firm's online reputation and address any negative feedback or reviews.

Qualifications:

• Bachelor's degree in Marketing, Communications, or a related field.
• Minimum of 3-5 years of experience in social media marketing.
• Proven track record of developing and executing successful social media campaigns.

Job Type: Full-time

Pay: AED3,000.00 - AED5,000.00 per month