Job Description

The main focus of digital marketing is on handling digital communications across a range of digital platforms in Real Estate. There are different techniques for connecting and communicating with existing and new customers via websites, email, newsletters, social media, mobile applications and search engines. Most of these marketing avenues allow you to use key performance indicators (KPIs) to measure marketing

Digital marketer roles and responsibilities :

• Create digital marketing campaigns.
• Ensure consistency in the brand messaging.
• Work with the sales team to coordinate marketing campaigns.
• Prepare emails and newsletters to send to current customers.
• Launch promotional offers and events to attract new customers.
• Optimise the business website to increase online traffic.
• Follow best practices for social media marketing on different platforms.
• Conduct regular audits for social media and website marketing performance.
• Maintain and monitor online listings across various e-commerce platforms.
• Track marketing metrics and analyze digital data to measure marketing success.

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• Audience Insights
• Use data and analytics to understand your audience's preferences and tailor your property listings accordingly.
• Multichannel Approach : Reach prospective buyers across various platforms, including online search, social media, and streaming services.
• High-Quality Visual Content : Invest in professional photography, videos, virtual tours, and 3D models to showcase properties effectively.
• Track and Measure : Monitor user behavior on your website to evaluate the effectiveness of your marketing strategy1.

Job Types: Full-time, Permanent

Pay: AED5,000.00 - AED6,000.00 per month