Job Description

Social Media Management

• Develop, implement, and manage social media strategies to align with business goals.
• Create and curate engaging and relevant content for various platforms, including Instagram, Facebook, LinkedIn, Twitter, and TikTok.
• Schedule and publish posts consistently to maintain an active online presence.
• Monitor, analyze, and report on performance metrics (engagement, reach, ROI) to optimize strategies.
• Stay updated on trends, platform updates, and best practices to ensure content remains fresh and relevant.
• Respond to comments, messages, and customer inquiries to foster community engagement.
• Basic Knowledge or experience related to photography and videography

Graphic Design & Content Creation

• Design visually appealing and on-brand graphics, videos, and animations for social media posts and stories.
• Create templates for posts, stories, and ads to ensure brand consistency.
• Collaborate with the marketing and branding team to design promotional materials, including banners, flyers, and email visuals.
• Produce engaging multimedia content (GIFs, carousels, reels) to boost audience interaction.
• Edit photos and videos to enhance their quality and align them with the campaign's goals.

Campaign Management & Strategy

• Plan and execute social media advertising campaigns to drive traffic, leads, and sales.
• Track and optimize ad performance, ensuring campaigns meet KPIs and budgets.
• Collaborate with influencers and partners to amplify brand visibility.
• Plan seasonal and event-based campaigns, leveraging graphic design for promotions.
• Research competitors and industry leaders to identify gaps and opportunities.

Brand Development & Creativity

• Maintain and evolve the brand's tone, voice, and visual identity across all platforms.
• Brainstorm and implement creative campaigns to increase brand awareness and follower growth.
• Adapt designs and strategies for culturally relevant trends and moments.
• Experiment with innovative approaches, like user-generated content or interactive features.

Team Collaboration & Support

• Work closely with photographers, videographers, and marketing teams for content production.
• Train and guide team members on social media tools, best practices, and graphic design trends.
• Assist with other marketing efforts, including website updates and email campaigns.

Job Type: Full-time

Pay: AED6,000.00 - AED7,000.00 per month

Application Question(s):

• Have you managed social media accounts for a coffee shop and roastery before?
• Are you familiar with creating content for multiple social media platforms?
• Do you have experience in creating and editing videos or graphics for social media?
• Do you stay updated on the latest social media trends?

Application Deadline: 31/01/2025