Social Media Expert

Dubai, DU, AE, United Arab Emirates

Job Description

Responsibilities:

• Work closely with sales and business development team to align marketing efforts with company goals and objectives.
• Ad Creation Develop compelling ad copy, creative assets, and landing pages to maximize conversion rates and engagement.
• Create and manage engaging content across various marketing channels (website, social media, email, etc.).

Website

• Develop and execute SEO strategies to improve website visibility, organic search rankings, and traffic acquisition.
• Help transform the online presence.
• Conduct keyword research, analysis, and optimization to enhance website content and drive targeted traffic.
• Monitor and analyze website performance metrics using tools such as Google Analytics, Ahrefs and google search console and generate reports to track progress and identify areas for improvement.
• Collaborate with the content team to create high-quality, SEO friendly content including blog posts, articles, and property listings.
• Stay updated on industry trends, algorithm changes, and best practices in SEO and digital marketing to ensure the company's strategies remain effective and competitive.
• Implement on-page and off-page optimization techniques, including link building, site architecture improvements, and technical SEO enhancements.
• Coordinate with web developers to implement SEO recommendations and ensure website functionality meets SEO requirements.
• Develop and implement comprehensive marketing plans to achieve brand awareness, lead generation, and sales growth.
• Conduct market research to understand target audiences, competitor analysis, and industry trends.
• Oversee the execution of marketing campaigns, including budgeting, project management, and vendor collaboration.
• Analyze marketing campaign performance using data and metrics to identify areas for improvement.

Facebook & Instagram

• Create engaging graphic content and videos using Canva and CapCut, ensuring they meet brand standards.
• Manage and optimize company pages across various social media platforms to enhance visibility and engagement. Create Campaigns and monitor the performance of it

Email Marketing

• Develop and execute targeted email marketing campaigns to engage existing clients and attract new leads.
• Plan and create engaging content for email marketing, ensuring alignment with overall marketing strategies.
• Design visually appealing and responsive email templates.
• Analyze the effectiveness of email campaigns and make data-driven adjustments to improve performance.

Google Ads

• Set up and manage Google Ads campaigns, focusing on optimizing ad spend and targeting the right audience.
• Perform ongoing keyword discovery, expansion, and optimization.
• Monitor campaign performance and adjust strategies to maximize conversions and ROI.

TikTok Ads

• Develop creative TikTok ad campaigns to reach new audiences and enhance brand presence.
• Stay current with TikTok trends to create engaging and relevant content.
• Track and analyze the performance of TikTok campaigns to inform future strategies.

Qualifications

• In-depth knowledge of SEO techniques, including keyword research, on-page and off-page optimization, and technical SEO.
• Bachelor's degree in marketing, communications, or a related field.
• Excellent written and verbal communication skills, with the ability to create compelling content for different digital channels.
• Creative thinking and problem-solving abilities, with a proactive approach to identifying and addressing marketing challenges.
• Ability to multitask, prioritize, and meet deadlines in a fast-paced environment.

Salary

• AED 5000AED - 7000AED , based on skills and experience.

"Interested candidates, please must provide your portfolio for consideration."

Job Type: Full-time

Pay: From AED20.00 per day

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Job Detail

  • Job Id
    JD1743548
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Contract
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    Dubai, DU, AE, United Arab Emirates
  • Education
    Not mentioned