Company DescriptionSLS Dubai Hotel and Residences is a luxury lifestyle 5-star city hotel which belongs to Ennismore under the wider Accor group umbrella.Boasting 946 units, with 254 uniquely designed hotel rooms, 321 hotel apartments and 371 Branded Residences, spread over 75 floors, SLS Dubai is one of the tallest hotels and residences in the region.A wondrous and striking landmark in Downtown District, designed by the award- winning architects Aedas and interior designer Paul Bishop, the SLS Dubai is a unique cabinet of curiosities that never ceases to delight.

• Collaborate with the marketing team to develop comprehensive social media strategies aligned with the overall marketing objectives of the hotel and F&B outlets.
• Create engaging and visually appealing content for various social media platforms including Facebook, Instagram, Twitter, LinkedIn, and others. This includes but is not limited to posts, stories, videos, and graphics.
• Monitor and respond to comments, messages, and reviews across all social media platforms promptly and professionally. Foster positive interactions and build relationships with our online community.
• Plan, execute, and optimize social media advertising campaigns to drive awareness, engagement, and conversions. Monitor campaign performance and adjust strategies as needed to meet KPIs.
• Identify and collaborate with relevant influencers and content creators to amplify our brand message and reach new audiences.
• Track and analyze key social media metrics using relevant tools. Generate regular reports to evaluate the effectiveness of social media efforts and make data-driven recommendations for improvement.
• Stay updated on the latest social media trends, platform updates, and industry news. Leverage insights to continuously refine our social media strategies and tactics.
• Work closely with various departments including F&B, hospitality, events, and sales to coordinate social media initiatives that support their respective objectives and initiatives.

Qualifications

• Bachelor\'s degree in Marketing, Communications, Hospitality, or related field.
• Proven experience in social media management, preferably in the hotel and F&B industry.
• Strong understanding of social media platforms, trends, and best practices.
• Excellent written and verbal communication skills.
• Creative mindset with a keen eye for design and aesthetics.
• Proficiency in social media management tools and analytics platforms.
• Ability to multitask, prioritize, and work effectively in a fast-paced environment.
• Strong analytical skills and data-driven decision-making abilities.
• Positive attitude, team player, and willingness to adapt to changing priorities.

Ennismore