My client, a leader in the F&B sector, is seeking an experienced Shopper Marketing Manager to drive strategic marketing initiatives.Key Responsibilities
Develop and implement shopper marketing strategies aligned with business goals.
Collaborate with sales, brand marketing, and category management teams to create integrated marketing plans.
Utilize shopper insights, market trends, and data analytics to develop targeted campaigns.
Execute in-store displays, POS materials, digital activations, and promotions.
Manage budgets effectively to maximize ROI.
Build and maintain strong relationships with key retailers, developing joint business plans.
Track and analyze the effectiveness of shopper marketing programs, adjusting strategies as needed.
Qualifications & Experience
Minimum 8 years of experience in the FMCG industry, preferably F&B.
Background in sales is a plus.
Bachelor's/Master's degree in Business Administration.
Strong numerical ability and proficiency in MS Excel.
xf0x9fx93x8d Location: Jeddah, Saudi ArabiaBudget: AED 22,000 plus benefitsThank you for your application. Only suitable candidates will be contacted.Please note that by applying to this role, your profile will be searchable in our database. Our Recruiters will contact you should another suitable role become available.