Seo&sem Specialist / Webdev / Digital Marketer
Abu Dhabi, United Arab Emirates
Job Description
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Job brief : As an SEO Specialist, Web Developer, and Digital Marketer , you will play a crucial role in enhancing our online presence, driving organic traffic to our website, and optimizing our digital marketing efforts. This multifaceted role combines technical skills, creative thinking, and marketing expertise. Key Responsibilities:
- SEO Strategy:
- Develop and implement effective SEO strategies to improve organic search rankings.
- Perform keyword research and analysis to identify opportunities for content optimization.
- Monitor and analyze website performance using SEO tools and Google Analytics.
- Web Development:
- Collaborate with the development team to create and maintain responsive, user-friendly websites.
- Ensure websites are optimized for speed, usability, and SEO best practices.
- Troubleshoot and resolve website issues promptly.
- Content Optimization:
- Optimize website content for search engines and user experience.
- Create and manage content that aligns with SEO goals and digital marketing campaigns.
- Stay updated on SEO trends and algorithm changes.
- Digital Marketing:
- Plan and execute digital marketing campaigns across various platforms (e.g., Google Ads, social media).
- Monitor and analyze campaign performance, making data-driven adjustments.
- Manage email marketing campaigns and lead generation strategies.
- Technical SEO:
- Conduct website audits to identify technical SEO issues and recommend fixes.
- Implement on-page and off-page SEO optimizations, including meta tags, headers, and schema markup.
- Ensure website is mobile-friendly and optimized for voice search.
- Reporting and Analysis:
- Generate regular reports on website traffic, keyword rankings, and digital marketing campaign performance.
- Identify opportunities for improvement and growth based on data insights.
- Proven experience as an SEO Specialist, Web Developer, and Digital Marketer.
- Proficiency in SEO tools (e.g., SEMrush, Moz, Ahrefs) and Google Analytics.
- Strong web development skills (HTML, CSS, JavaScript, CMS platforms).
- Knowledge of digital marketing channels and advertising platforms.
- Excellent analytical and problem-solving abilities.
- Effective communication and project management skills.
- Up-to-date with industry trends and best practices.
- Proven SEO experience
- Proven SEM experience managing PPC campaigns across Google, Yahoo and Bing.
- Solid understanding of performance marketing, conversion, and online customer acquisition
- In-depth experience with website analytics tools (e.g, Google Analytics, NetInsight, Omniture, WebTrends)
- Experience with bid management tools (e.g., Click Equations, Marin, Kenshoo, Search Ignite)
- Experience with A/B and multivariate experiments
- Working knowledge of HTML, CSS, and JavaScript development and constraints
- Knowledge of ranking factors and search engine algorithms
- Up-to-date with the latest trends and best practices in SEO and SEM
- BS/MS degree in a quantitative, test-driven field
- Are you familiar with Web developing?
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Job Detail
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Job IdJD1668727
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IndustryNot mentioned
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Total Positions1
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Job Type:Full Time
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Salary:Not mentioned
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Employment StatusPermanent
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Job LocationAbu Dhabi, United Arab Emirates
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EducationNot mentioned