We are seeking a Senior SEO Expert to lead our SEO strategy with a focus on off-page techniques to boost our websites visibility and organic search results across various search engines. This role requires deep knowledge of SEO best practices and a proven track record of successful off-page SEO strategies in e-commerce.Primary Responsibilities:Off-Page SEO Strategy: Develop and implement comprehensive off-page SEO strategies to enhance link-building and increase the domain authority of our website.Link Building: Identify and pursue quality link-building opportunities through collaborations, guest blogging, and other relevant methods.Content Marketing: Work closely with content creators to guide the creation of SEO-optimized content that supports off-page efforts and drives link acquisition.SEO Audits: Regularly perform detailed SEO audits on our digital properties to identify areas for improvement and ensure compliance with SEO standards.Competitor Analysis: Analyze competitors SEO activities to identify opportunities for improvement and benchmark our performance.Reporting and Analytics: Monitor, track, and report on off-page SEO performance metrics, using tools such as Google Analytics and Ahrefs to measure effectiveness and ROI.Skills/Tool Knowledge Required:Proven SEO Expertise: Strong understanding of SEO best practices with a specific focus on off-page techniques.Experience with SEO Tools: Proficient in using tools like Ahrefs, SEMrush, Moz, and Google Analytics for backlink analysis and keyword tracking.Content Marketing Knowledge: Ability to collaborate with content teams to produce SEO-driven content.Strategic Thinking: Capacity to develop long-term SEO strategies that align with business goals.Problem-Solving Skills: Excellent analytical and problem-solving skills to adapt strategies based on data and changing trends.Communication Skills: Strong communication skills to effectively collaborate with internal teams and external partners.Job Type: Full-time This job has been sourced from an external job board.
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