Experience as a social media specialist or similar position
Excellent critical thinking, interpersonal, communication, time-management and problem-solving skills
Ability to use social media for impressions and brand awareness
Excellent knowledge of social media platforms including Instagram, Tik Tok, LinkedIn, Facebook, YouTube and Google my business.
Understanding and definemost inportant social media KPIs, web traffic metrics and SEO
Monitor SEO and user engagement and suggest content optimization
Experience doing buyer persona and audience research
Familiarity with publishing and web design
Build and execute social media strategy through competitive research, platform determination, benchmarking, messaging and audience identification
Generate, edit, publish and share daily content (original text, images, video or HTML) that builds meaningful connections and encourages community members to take action
Set up and optimize company pages within each platform to increase the visibility of companys social content
Moderate all user-generated content in line with the moderation policy for each community
Create editorial calendars and syndication schedules
Continuously improve by capturing and analyzing the appropriate social data/metrics, insights and best practices, and then acting on the information
Collaborate with Marketing team and other departments (medical,customer relations, sales etc) to manage reputation, identify key players and coordinate actions
Develop, implement and manage our social media strategy
Manage and oversee social media content
Measure the success of every social media campaign
Stay up to date with the latest social media best practices and technologies
Work with copywriters and designers to ensure content is informative and appealing
Communicate with industry professionals and influencers via social media to create a strong network
Hire and train others in the team
Provide constructive feedback
Job Type: Full-time Application Question(s):
REQUIRED SOCIAL MEDIA PORTFOLIO
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