Job Description

We are seeking an experienced and results-driven Senior Marketing Specialist with a minimum of 5 years of experience in digital marketing. The ideal candidate will excel in developing, executing, and optimizing programmatic advertising and retargeting campaigns. This role requires hands-on experience working with major advertising firms to drive campaigns on both web and Meta platforms, ensuring maximum reach and ROI.

Responsibilities:

Programmatic Advertising:

Develop and implement strategic programmatic advertising campaigns that target key audiences on web and Meta platforms.

Retargeting Campaigns:

Design and manage retargeting strategies to re-engage potential customers, optimizing ad spend and conversion rates.

Agency Collaboration:

Work closely with major advertising agencies and firms to plan, execute, and refine digital advertising strategies.

Performance Analysis:

Monitor, analyze, and report on campaign performance metrics, making data-driven decisions to enhance effectiveness.

Cross-functional Coordination:

Collaborate with creative, content, and analytics teams to ensure cohesive campaign messaging and execution.

Industry Trends:

Stay current with the latest trends and technologies in programmatic advertising and retargeting to continually improve strategies.

Requirements:

Minimum of 5 years of experience in digital marketing with a strong focus on programmatic advertising and retargeting. Proven experience managing campaigns using major advertising firms/agencies. In-depth knowledge of web and Meta (e.g., Facebook, Instagram) advertising platforms. Strong analytical skills with the ability to interpret campaign data and optimize performance. Excellent communication, project management, and teamwork abilities. Proficiency in using digital marketing and analytics tools.

Preferred Qualifications:

Advanced certifications or training in digital marketing, programmatic advertising, or related fields. A portfolio of successful programmatic and retargeting campaigns that demonstrate measurable results. Experience in fast-paced, dynamic environments with multiple stakeholders.
If you are passionate about leveraging cutting-edge programmatic advertising strategies and have a proven track record in driving digital marketing success, we'd love to hear from you. Join our team and help shape innovative marketing campaigns that deliver outstanding results.

Job Type: Full-time

Pay: AED15,000.00 - AED20,000.00 per month

Application Question(s):

* Will you be able to join immedieatly? If no please let us know date.