We are NTS Group, the career transition experts.The region's leading Executive Search, Outplacement & Career Transition firm across the Middle East, bringing over 25 years of local expertise and a track record of exceptional service for our clients and candidates. Operating from our strategically positioned offices in Dubai, London, and Singapore, we offer a comprehensive range of services delivered by industry experts. These include Contingency & Executive Search Campaigns, Outplacement & Redundancy Support, RPO Projects, Talent Mapping, Women in Leadership & Leadership Development, and our award-winning Executive Career Transitioning Programs.We are proud to be working with a leading FMCG company within the F&B space to recruit a Senior Marketing Manager in Dubai. Reporting to the Marketing Director, the Senior Marketing Manager will be responsible for developing and executing comprehensive marketing strategies with a strong focus on digital and performance marketing. This role requires a creative and strategic thinker with extensive experience in the FMCG sector and a proven track record in driving brand growth and market penetration.What You\'ll be Doing

• Develop and implement integrated marketing strategies to drive brand awareness, customer engagement, and sales growth in Global Emerging Markets
• Lead digital marketing initiatives, including SEO/SEM, social media, email marketing, content marketing, and online advertising campaigns
• Manage performance marketing efforts, utilizing data analytics to optimize marketing campaigns and maximize ROI
• Collaborate with cross-functional teams, including sales, product development, and regional marketing teams, to ensure alignment and execution of marketing plans
• Conduct market research and analysis to identify consumer trends, competitive landscape, and growth opportunities
• Oversee the development and execution of marketing materials, including digital content, advertising campaigns, promotional materials, and product packaging
• Monitor and report on the effectiveness of marketing campaigns, using KPIs and performance metrics to drive continuous improvement
• Manage relationships with external agencies, vendors, and partners to ensure high-quality and timely delivery of marketing projects
• Develop and manage the marketing budget, ensuring efficient allocation of resources and cost control
• Stay up-to-date with the latest digital marketing trends, tools, and best practices to keep the company at the forefront of innovation

Who You Are

• Bachelor's degree in Marketing, Business Administration, or a related field; MBA preferred
• Minimum of 8 years of experience in marketing, with at least 4 years in a senior marketing role in the FMCG industry
• Proven experience in digital marketing and performance marketing, with a strong understanding of SEO/SEM, social media, email marketing, and content marketing
• Demonstrated ability to develop and execute successful marketing strategies that drive brand growth and market penetration
• Strong analytical skills and ability to use data to drive decision-making and optimize marketing performance
• Excellent leadership and team management skills
• Exceptional communication, presentation, and interpersonal skills
• Proficiency in marketing automation tools, CRM systems, and digital analytics platforms
• Fluency in English is required; additional language skills are a plus
• Willingness to travel as needed to support regional marketing activities

Due to the large number of applications we receive, we can only respond to candidates who have been shortlisted for the position. If you haven\'t had a response within 5 working days, please assume you have not been shortlisted. Many thanks and good luck in your job search.

NTS Group