- Manage the development and implementation of the companys brand strategy. - Ensure all marketing efforts serve to achieve immediate and long-term business goals, identifying and executing improvements for processes, content, and lead generation. - Prepare marketing activity reports and metrics for measuring program success. - Provide market research, forecasts, competitive analyses, campaign results, and consumer trends. - Support the maintenance and development of internal tools, including a credentials database, tracking capability, marketing automation system and CRM. - Drive marketing activities throughout the region (GCC, Lebanon) - Further knowledge and education regularly through workshops, research, and seminars, and share best practices, and local marketing ideas and tactics with the team. - Conduct research to analyze market trends, customer behavior, and competitive landscape, and prepare reports by collecting, analyzing, and summarizing data on numerous platforms. - Support the management in evaluating and establishing the marketing plan and strategy by assembling and analyzing sales forecasts, setting objectives, planning, and organizing promotional presentations, and updating calendars. - Communicate campaign objectives, timelines, and deliverables to sales team, and provide instructions and run of campaign information to key stakeholders within the business. - Oversee the planning of meetings, events, conferences, and trade shows by identifying, assembling, and coordinating requirements, establishing contacts, developing schedules and assignments, and coordinating mailing lists. - Maintain a directory and inventory of sales support materials, ensuring all resources are current and accurate, and coordinate the creation of new materials as needed. - Continually seek and research new sources of prospective customer data and provide recommendations to sales and marketing leadership. - Lead Generation activities is key. Research new ideas, messaging, and market trends to assist in lead generation. - Follow up with sales team on a regular basis to understand where each lead is sitting and give feedback on quality of leads gained through marketing initiatives. - Manage the development of social media plan, PR plan and designs where necessary. Job Type: Full-time Pay: From AED30,000.00 per month Experience:

• Marketing: 10 years (Required)

Location:

• Dubai (Preferred)