• Develop and implement integrated media strategies across multiple platforms (TV, digital, print, radio, social media, etc.)

• Collaborate with clients to understand their business objectives and deliver tailored media plans

• Analyze market trends, audience data, and competitor activity to optimize media strategies

• Manage media budgets and ensure cost-effective media buying

• Work closely with creative teams to align media strategies with campaign messaging and goals

• Monitor and report on campaign performance, providing actionable insights and recommendations for optimization

• Stay updated on emerging media trends and technologies to ensure the agency remains at the forefront of media innovation

• Bachelor's degree in Marketing, Advertising, Communications, or a related field

• 3+ years of experience in integrated media planning, with a proven track record of successful campaigns

• Experience in working with leading media agencies in the UAE market

• Strong knowledge of integrated media channels and platforms, including digital, social media, TV, and print

• Fluency in English (both written and spoken)

• Excellent analytical skills with the ability to interpret data and generate insights

• Familiarity with media planning tools and software

• Strong communication and presentation skills, with the ability to build relationships with clients and vendors

• Ability to manage multiple projects and meet deadlines in a fast-paced environment

• A proactive and creative mindset, with an ability to think strategically

• Knowledge of emerging digital media trends, including programmatic and data-driven media planning

Expertise Recruitment