• Strategy and Planning:
• Develop and execute digital marketing strategies and campaigns to meet business objectives.
• Plan and manage all digital marketing activities including SEO/SEM, email, social media, and display advertising campaigns.
• Collaborate with internal teams to create landing pages and optimize user experience.
• Content Creation and Management:
• Create engaging content for social media, websites, blogs, and email campaigns.
• Ensure content aligns with brand messaging and drives engagement and conversions.
• Manage the content calendar and ensure timely publication.
• SEO and SEM:
• Optimize website content for search engines (SEO) and manage PPC campaigns (SEM).
• Conduct keyword research and competitive analysis to improve search engine rankings.
• Track and analyze website traffic flow and provide regular internal reports.
• Social Media Management:
• Develop, implement, and manage social media strategy.
• Create and publish high-quality content across social media platforms.
• Engage with users and respond to social media messages, inquiries, and comments.
• Email Marketing:
• Design and execute email marketing campaigns to nurture leads and engage customers.
• Segment email lists and personalize email content.
• Track and report on email campaign performance and make recommendations for improvement.
• Analytics and Reporting:
• Monitor and report on the performance of all digital marketing campaigns.
• Use data and analytics to optimize and improve campaign performance.
• Generate insights and recommendations based on campaign data.
• Advertising and Budget Management:
• Manage and optimize digital advertising campaigns across various platforms (Google Ads, Facebook Ads, etc.).
• Allocate and manage the digital marketing budget effectively.
• Track and report on campaign spend and ROI.
• Collaboration and Coordination:
• Work with design and content teams to develop creative assets for campaigns.
• Coordinate with sales teams to align marketing strategies with business goals.
• Stay updated on the latest industry trends and competitor activities.
Job Type: Full-time
Pay: AED5,000.00 - AED7,000.00 per month
Application Deadline: 08/10/2024
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