Company Description Informa Markets, a division within Informa, creates global platforms for industries. We organise over 500 large-scale branded and transaction-oriented events in 14 specialist markets. These are typically not-to-be-missed annual events where buyers and sellers build relationships, see and show products and do business. We also provide year-round online platforms where companies showcase their businesses and products and buyers conduct research, generating valuable leads, and we provide data and digital content that supports the flow of knowledge and transactions in markets. Tarsus (now an Informa business), an international business-to-business media group with interests in exhibitions, conferences, education, publishing and online media is seeking a Sales Manager to join their Sales team. Since the company's founding in 1998, we have built a diverse portfolio of leading brands that span a wide range of industries and geographies. This role is based in Dubai working in the Aerospace division. Our Quickening the Pace strategy will focus our efforts on the next stage of our development - accelerating the pace of financial returns to our shareholders through new acquisition and launch events.
The Sales Manager role will involve internal and external sales activities, including face to face meetings with prospects and clients, attending competitive events and a high-volume of phone calls and emails. You will be responsible for taking ownership of selling the portfolio of events to customers, achieving event revenue targets and generating revenue opportunities from existing and new clients. You will be a strong sales hunter with a consultative sales approach as well as work collaboratively with other team members and departments across the portfolio. Identifying new prospects, setting meetings and building relationships, leading to greater insight into business opportunities is crucial to this role. The Sales Manager will leverage a consultative sales approach to understand the clients objectives, needs and expectations and be able to articulate the events value proposition as a solution. DUTIES & RESPONSIBILITIES:
Ensure sales targets (personal and product) are achieved above and beyond for each event
Have a comprehensive understanding of the sales process for digital and events
Know your products: industry, competitor analysis, publications, key brands, whats best for your clients, inventory, show and digital targets - and how to increase revenue year on year
Know your figures: target, revenue, year on year comparison, yields, total sqm vs available, number of clients, new business and retention
Be responsible and take the lead on solving problems and issues as they arise: amendments, accounts, managing cancellations
Devise and implement a strategy/territory plan for your client base
Communicate regularly with the team to ensure your knowledge is shared
Ensure all aspects of the CRM are always kept up to date, recording all sales activity in Salesforce
Maintaining accurate and up-to-date pipelines and prospect/client data in Salesforce (CRM)
Having accurate and up-to-date forecasts for management available at all times
Be present at competitor events to proactively sell aerospace portfolio
Collaborating with senior sales to provide feedback that will help shape the event
Floor plan management Ensuring all client deliverables are executed for each show
Qualifications Essential
Significant and successful experience in a sales role
Computer literate and proficient in the use of commonly used business software
Effective verbal and written English communication skills
Strong interpersonal skills
Commercial awareness
Attention to detail
Numerate
Desirable
Awareness of exhibition production
Experience of growing and developing new markets and products
Tele-sales, media sales or exhibition background
Relevant industry knowledge
Understating of event cycles
Spoken Arabic
Additional Information We know that sometimes the \'perfect candidate\' doesn\'t exist, and that people can be put off applying for a job if they don\'t fit all the requirements. If you're excited about working for us and have most of the skills or experience we're looking for, please go ahead and apply. You could be just what we need! We believe strongly in the value of diversity and creating supportive, inclusive environments where our colleagues can succeed. As such, Informa is proud to be an Equal Opportunity Employer. We do not discriminate on the basis of race, colour, ancestry, national origin, religion, mental or physical disability, medical condition, genetic information, sex (including pregnancy, childbirth, and related medical conditions), age, marital status, citizenship, or other protected characteristics under federal, state or local law.
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