Job Summary
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Sales & Business Development for B2B beverage business in GCC, Africa, Levant & Iraq
Roles & Responsibilities
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• Achieve sales and budget target for JCDC systems and ingredients business in GCC +.
• Build KA Sales and distributor plans by the channel by the country for Systems and ingredients business
• Identify & develop a pipeline of projects with leading L&E and Coffee Chains in the region.
• Meeting new business targets across Key accounts for JCDC brands & Bespoke products by meeting sales calls & innovation session targets for effective market coverage.
• Working with R&D, application & Marketing Teams to bring new/novel concepts to market & generate new business from KA's.
• Build IBS image in the L&E and Coffee Channel through tie ups, sponsorships, events & trade shows.
• Work with KA's & internal teams to build an effective LTO calendar for Systems and Ingredients business
• Analyze market trends and develop concepts for institutional customer along with R&D & Barista Teams.
• Strong presentation & customer engagement Skills with innovative concept selling skills.
• Develop and train distributor technical and sales team on systems and ingredients
• Customer Touch Points in F&B, Procurement & Event teams.
• Coordinate and follow up on the distribution opportunities to deliver on distribution objectives
• Ensure internal team of Baristas, marketing, R&D, Commercialization, CS, Sales & distributor sales teams are in line with overall company vision and strategy.
• Extensively travel of up to 60% to ensure implantation of sales processes and convert business development leads.
KPIs
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• Sales volume and revenue generation
• Service level & customer satisfaction
• Manage account receivables and overdue
• Product Development & Innovation
• Achieve Ingredients, System Sales, profit & Distribution Targets
Work experience requirement
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10 years plus experience in similar role in the international markets including GCC. Key Accounts Sales Experience in Food Service
Qualification
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MBA or International Business Graduate
Competencies
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Business Development
Sales & Marketing Management
Brand Innovation & New product development
Stakeholder management-internal customer, supplier
Customer Management
Ownership & Result Orientation
Self and Team Management
Planning & Decision Making
Strategic Thinking
Change Management
Business Unit: IFFCO Beverage Solutions (4678)
Business Group: S&D(GCC) (240)
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