POSITION SUMMARYJoining Nestl\xc3\xa9 means you are joining the largest food and Beverage Company in the world. At our very core, we are a human environment - passionate people driven by the purpose of enhancing the quality of life and contributing to a healthier future.An exciting new role has come available in our commercial team as we continue our transformation and growth journey. We are looking for a Shopper Marketing Manager to lead the transformation of shopper understanding into commercial advantage. In this role you will develop & execute a central shopper marketing strategy that will help grow our categories across MENA. You will help build capabilities across the generating demand community sharing insights, expertise and best practice to accelerate learning & provide consistent ways of working.A day in the life..
Develop and deliver the Shopper Marketing Vision & Strategy across all channels and categories, to support our Commercial plans and growth
Responsible for setting and defining the Shopper Marketing Roadmap, giving full visibility and on boarding with all categories and clusters
Support brand managers in the development of holistic shopper strategy as part of the brand plan development
Deliver strategic input throughout our commercial planning cycles, to help define shopper priorities for brands
Integrate Shopper Strategies to existing Category Strategies, across Channels
Develop Shopper Marketing solutions, for key Category drivers in key channels, to drive growth for the Category and Nestl\xc3\xa9
Develop leading edge proposals to ensure Nestl\xc3\xa9 stands outs and leads the way in Shopper Marketing
Build capabilities and Shopper expertise throughout the Commercial Development/marketing community & across the broader Generating Demand network
Lead the agenda to help develop Shopper Marketing capability centrally and with key markets, take learnings from tried and tested approaches internally and externally to achieve results quickly to create an impact in stores and online.
What will make you successful
+7 years of Commercial/Category/ Marketing experience, ideally in shopper marketing
Market experience in FMCG a must
Strong project management skills
Strong communication skills
Background in shopper marketing agency a plus
This job has been sourced from an external job board. More jobs on https://www.qureos.com/