We are looking for a Regional Marketing Manager to develop, implement, and be accountable for short- to medium-term strategic and operational marketing plans and commercial implementations for the assigned portfolio in the MEA cluster. The Regional Marketing Manager will take care of day-to-day marketing programs and activities to meet agreed-upon profit, revenue, and market share objectives in the short and medium term.At DNA Recruitment, we carefully review all applications and aim to contact every suitable candidate within 5 working days at the earliest. If you dont hear from us, please consider your application unsuccessful.Responsibilities

• The Regional Marketing Manager will be responsible for the financial goals of assigned business units, aiming to achieve the MEA business targets and agreed-upon growth plans.
• Responsible for Marketing budget allocation and Management. Develops marketing/operational plan, outlining and designing key activities, marketing programs, and their organization.
• Showcase a solid ability to understand market trends, complex financial data, and customer needs to help define advanced planning and product positioning strategies that create value and drive growth.
• Setting overall products\' portfolio qualitative and quantitative objectives within a compiled and controlled marketing plan that serves as a platform for the annual business plan, meeting the operational financial objectives.
• The Regional Marketing Manager will produce tactical plans for Key strategic markets/projects and lead the team's engagement in execution. Following up on implementing and applying the settled marketing strategies, tactics, and plans with the internal and external stakeholders.
• Make regular field visits to Key accounts and KOLs to Develop and maintain strong working relationships with key customers & decision-makers to support current and future objectives.
• Excel in conducting product presentations, customers & teams (internal & distributors) training.
• Communicate effectively within the EMEA & global teams to ensure alignment of strategies and getting required support to MEA.
• Manage the tools and collateral the clinical & sales teams use to communicate, train, and promote products and related business platforms.
• Engage in tender management and pricing governance to ensure alignment with market and therapy dynamics. Monitor the impact on business financial goals, i.e., profitability and sales.
• Oversee events associated with key opinion leaders and advocacy groups to help shape the company's understanding of market dynamics and developing trends.
• Effectively segment key markets and design positioning and targeting strategies and tactics.
• Engage in financial budget development with the sales team to ensure alignment with market trends, opportunities, growth plans, and portfolio mix.
• Product & Market Expertise Strong ability to translate technical product details into easy-to-understand product features and benefits in order to position with differentiated selling tools. Ability to design market research and then apply findings to product promotion strategies.
• Issuing marketing documents with relevant marketing decisions and plans of action for necessary higher management approval, e.g., annual marketing plans, promotional budgets, etc.
• Reporting Products\' portfolio performance from the competitive perspective with relevant recommendations and actions needed in line with the strategic plans for the higher-level management decisions.
• Monitors the progress of the plan's implementation and proposes corrective actions.
• Engages cross-functional stakeholders to generate buy-in to the operational plan.
• Contributes to manufacturing forecasting process with stakeholders.
• Has a full understanding of patient modeling, able to understand, validate, and manipulate assumptions.
• Develops robust sales forecasts with appropriate levels of detail for operational/strategic planning.
• Develops investment, sales, and ROI scenarios for individual products. Able to justify preferred option.
• Proactively manages situations with the supply chain to maintain appropriate levels of supply to wholesalers and direct accounts.
• Measures effectiveness of message through customer market research.
• Uses multiple channels to reinforce the brand/message consistency.
• Develops and challenges core claims and key messages.
• Understands industry developments, takes country-specific regulations into consideration, and maximizes communications accordingly.
• Develops documents to support the delivery of new programs and materials which are used in the field.

Qualifications

• A bachelor's degree with a medical background is required (medical, pharmacist, biomedical, and science backgrounds are highly preferred).
• Extensive experience (5 years or more) in Marketing/Product Management in multinational/international medical device and/or pharmaceutical business(experience in Renal/Dialysis business is an advantage).
• A graduate degree or master's in marketing is an advantage.
• Excellent written and spoken English and Arabic. Good working knowledge of French, an advantage.

DNA consultant in charge of this requisition:Karolina MajcherCEEMEA Team LeaderApply for this positionFull Name *Email *Phone (including country code) *Sex *Nationality *Country of Residence *Your Current Position *Your Current Monthly Salary *Your Desired Monthly Salary *Upload CV/Resume *Drop files here or click to uploadMaximum allowed file size is 5 MB. Allowed Type(s): .pdf, .docxCover LetterBy using this form you agree with the storage and handling of your data by DNA FZ LLC, as well as to receive an information about our Career Advancement Program by email. *

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