Real Estate Digital Marketing Specialist And Content Creator

Dubai, DU, AE, United Arab Emirates

Job Description

Key Responsibilities:

1. Real Estate Content Creation:

Property Listings: Write compelling and detailed descriptions for properties, highlighting key features, benefits, and unique selling points.

Market Insights: Develop content that provides market analysis, trends, and investment opportunities to engage and inform potential clients.

Visual Content: Create or coordinate high-quality visuals such as photos, videos, and virtual tours to enhance property listings.

Blog Posts: Write informative and engaging blog posts on topics relevant to real estate, such as buying tips, market trends, and neighborhood highlights.

Email Campaigns: Develop content for email newsletters that keep subscribers informed about new listings, market updates, and company news.

2. Social Media Marketing:

Strategy Development: Create a social media strategy tailored to the real estate market, including goals, target audiences, and content themes.

Content Scheduling: Plan and schedule posts across various platforms (Facebook, Instagram, LinkedIn, etc.) to maintain a consistent online presence.

Engagement: Interact with followers, respond to inquiries, and manage online communities to build relationships and enhance brand reputation.

Advertising: Design and manage social media ad campaigns to target potential buyers and sellers, driving traffic to listings or the website.

Analytics: Monitor and analyze social media metrics to assess the effectiveness of campaigns and adjust strategies as needed.

3. Web Design:

Website Development: Design and maintain a user-friendly, visually appealing website that showcases property listings and provides valuable information.

SEO Optimization: Implement SEO best practices to improve search engine rankings and increase organic traffic to the website.

User Experience (UX): Ensure the website provides a seamless experience, with easy navigation, fast loading times, and mobile responsiveness.

Content Integration: Incorporate engaging content, such as property photos, virtual tours, and blog posts, into the website to enhance user engagement.

Maintenance: Regularly update and maintain the website to ensure it is up-to-date with the latest listings, company information, and technology.

Qualifications:

• Education: Bachelor's degree in Marketing, Communications, Journalism, or a related field.
• Experience: 2+ years of experience in content creation, social media management, or a related role, preferably within the real estate industry.

Skills:

• Proficiency in content creation tools and software (e.g., Adobe Creative Suite, WordPress, Canva).
• Strong understanding of social media platforms and their algorithms.
• Excellent writing and editing skills with a keen eye for detail.
• Strong knowledge of content marketing principles.
• Ability to manage multiple projects and meet deadlines.
• Creative mindset with a passion for storytelling.
• Strong interpersonal and communication skills.

Benefits:

• Competitive salary and performance-based bonuses.
• Opportunities for professional growth and development.
• A vibrant and collaborative work environment.
• Visa + Medical Insurance

Job Type: Full-time

Pay: AED2,500.00 - AED4,500.00 per month

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Job Detail

  • Job Id
    JD1718970
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Contract
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    Dubai, DU, AE, United Arab Emirates
  • Education
    Not mentioned