Driven to create unique home-grown food concepts that bring people together, the Independent Food Company is a UAE-based hospitality company with multiple concepts under it's umbrella - SALT, Switch, Parker's, Somewhere and Public. We are looking for Public Relations Manager that share our passion for hospitality and amazing food, to join our Creative team. The Public Relations Manager is responsible for developing and implementing effective PR strategies to enhance the organization's reputation and brand awareness. If you're a visionary thinker with excellent project management skills, apply now to drive brand growth and market presence in a collaborative and fast-paced environment. Key Responsibilities:
Develop and execute brand-specific overarching strategies aligned with overall company objectives.
Ensure seamless integration of brand strategies with other marketing efforts.
Collaborate with cross-functional teams to drive brand growth and market presence.
Oversee the coordination of brand-related activities across different channels and platforms.
Manage relationships with influencers to enhance brand visibility.
Coordinate sponsorships and partnerships that align with the brand's image.
Work closely with the operation, creative, and sales teams to ensure that the brand message is consistently and effectively communicated across all brand-related materials and activities, considering the individual requirements and opportunities of each brand.
Provide regular and ad-hoc reports to the executive team, summarizing the marketing performance for each brand and outlining recommendations for improvement, taking into account the individual goals and challenges of each brand.
Qualifications:
Bachelor's degree in Marketing, Communications, or a related field (Master's degree is a plus).
Proven experience of 4 years as a PR Manager or similar role in the hospitality industry.
Strong understanding of market trends and competitor activities.
Exceptional communication and interpersonal abilities.
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