About Us:
We are a leading luxury haircare brand, renowned in Asia and now expanding our reach in the GCC region. Were looking for a talented PR Officer to elevate our brand presence and amplify media exposure across luxury channels.Responsibilities:

• Brand Promotion: Craft and execute PR strategies that highlight our brands unique story, increasing brand awareness and prestige across the GCC region.
• Media Relations: Build and nurture relationships with media, influencers, and luxury lifestyle publications to secure press coverage and influential partnerships.
• Event Coordination: Organize and manage brand events, product launches, and media sessions to engage our target audience and showcase our luxury positioning.
• Content Creation: Develop compelling press releases, media kits, and brand materials that reflect our brands luxury identity.
• Monitoring & Reporting: Track media coverage, measure PR campaign performance, and prepare insightful reports to guide future strategies.

Requirements:

• 1+ years of PR Experience: Prior experience in PR within the luxury industry, ideally in beauty, hotel, or wellness sectors.
• Luxury Industry Insight: A strong understanding of the luxury market, with experience positioning high-end products or services.
• Exceptional Communication Skills: Clear, concise, and persuasive communication skills, both written and verbal.
• Networked in GCC: Existing relationships with media outlets and influencers in the GCC luxury and lifestyle sectors is a plus.
• Arabic Speaker (Preferred): Fluency in Arabic is a plus to connect with the regional market effectively.
• Presentation and Motivation: Confident, polished, and self-motivated to take ownership of PR initiatives.

Benefits:

• Full-time, Remote Position: Work remotely within the UAE, offering flexibility and work-life balance.
• All Travel Expenses Covered: Fully funded travel for business-related events and engagements.

To Apply:
If youre passionate about luxury PR and ready to make an impact in the GCC market, please email your CV and cover letter to Ankie Hau at ankie.hau@eaglepartnersint.com.

Eagle Partners (International) Co., Limited