We are looking for a talented Paid Ads Specialist to join the clients marketing team and help us reach new heights through data-driven ad campaigns.Key Responsibilities:
Develop, execute, and optimize cutting-edge digital campaigns from conception to launch.
Work cross-departmentally to align campaign strategies and goals across the organization.
Provide ongoing actionable insights into campaign performance to relevant stakeholders.
Define, measure, and evaluate relevant paid media KPIs.
Build out media buys for various ad platforms and oversee the day-to-day execution of paid media.
Oversee and manage the overall budget for paid media.
Conduct in-depth keyword and website research, ad grouping, and audience targeting.
Maintain knowledge of industry best practices and new technologies.
Plan, execute, and optimize paid advertising campaigns across platforms like Google Ads, Facebook, Instagram, LinkedIn, and more.
Monitor campaign performance and metrics (CPC, CPA, CTR, etc.) to ensure maximum ROI.
Perform A/B testing and adjust campaigns for continuous optimization.
Manage advertising budgets and provide accurate forecasts and reporting on performance.
Collaborate with creative and content teams to develop compelling ad copy and visuals.
Requirements:
Proven experience as a Paid Ad Specialist or similar role, with expertise in Google Ads, Facebook Ads, and other major ad platforms.
Strong understanding of performance marketing, conversion, and online customer acquisition.
Hands-on experience with tracking tools (Google Analytics, Facebook Business Manager, etc.).
Excellent analytical skills and a results-oriented mindset.
Ability to manage multiple campaigns simultaneously and meet deadlines.
Strong communication and collaboration skills.
Degree in Marketing, Advertising, or a related field is preferred.
Willing to relocate to Al-Ain
Why Join Us?
Salary + Incentive
Opportunity to work in a fast-paced and innovative environment.
Work alongside a passionate and driven team.
Grow your career with a company that values creativity and results.