Job Description

About Us:

We are a dynamic and growing company in the

financial services industry

, specializing in

Forex trading

. Our mission is to provide innovative trading solutions and top-tier client service. We are looking for a

Marketing Specialist

with a passion for finance, strong technical marketing skills, and expertise in digital strategies to drive engagement and brand growth.

Key Responsibilities:

Digital Marketing & Strategy:

Develop and implement

data-driven marketing strategies

to enhance brand awareness and customer engagement in the

Forex industry

. Optimize and manage

paid media campaigns

(Google Ads, Facebook Ads, LinkedIn Ads, etc.), ensuring

ROI-driven performance

. Track, analyze, and interpret

website traffic, conversion rates, and user behavior

using

Google Analytics, Google Tag Manager, and heatmaps

. Conduct

A/B testing

on landing pages, email campaigns, and ad creatives to optimize performance.

Content & Social Media Marketing:

Create, manage, and optimize content across

social media platforms

(Facebook, Twitter, Instagram, LinkedIn, YouTube). Implement

SEO & SEM strategies

to improve organic reach and lead generation. Utilize

content marketing strategies

such as blog writing, infographics, and educational materials to attract and retain traders.

Marketing Automation & CRM:

Manage

email marketing campaigns

, drip sequences, and automation workflows using tools like

HubSpot, Mailchimp, or Active Campaign

. Set up and optimize

WhatsApp Business API and chatbot automation

for customer engagement. Integrate and manage

CRM systems

(Salesforce, Zoho, or HubSpot) for lead nurturing and segmentation.

Analytics & Performance Tracking:

Conduct

competitive analysis

and monitor industry trends to identify growth opportunities. Generate and present detailed

marketing reports

using

Google Data Studio, Power BI, or Tableau

. Use

UTM parameters

and

tracking pixels

to measure campaign effectiveness and customer journeys.

Qualifications:

Bachelor's degree in

Marketing, Business, or a related field

.

5+ years

of marketing experience, preferably in

finance or Forex

.

Strong experience in

Google Ads, Meta Ads, LinkedIn Ads, and programmatic advertising

.

Proficiency in

SEO, SEM, Google Analytics, and marketing automation tools

.

Hands-on experience with

email marketing platforms and CRM integration

.

Ability to analyze

KPIs, ROI, and conversion rates

to optimize campaigns.

Knowledge of

Forex markets and financial products

is highly desirable.

Strong

technical knowledge

of marketing integrations, tracking pixels, and API-driven automation.

Ability to work in a

fast-paced, data-driven environment

and manage multiple projects.

Preferred Skills:

Experience with

Python, SQL, or Excel (for data analysis and automation)

.

Proficiency in

Google Tag Manager and event tracking implementation

.

Familiarity with

marketing AI tools (ChatGPT, Jasper, or MidJourney for content generation)

.

Strong graphic design skills using

Adobe Creative Suite, Figma, or Canva

.

What We Offer:

Competitive

salary and benefits package

.

Opportunity for

career growth and professional development

.

A

collaborative and inclusive work environment

.

Exposure to

cutting-edge marketing technologies

in the financial industry.

How to Apply:

Interested candidates should send their

resume and a cover letter

detailing their experience to

hr@sevenstarfx.com

.

Subject Line:

"Marketing Specialist Application - [Your Name]"

Seven Star Fx is an equal opportunity employer.

We celebrate diversity and are committed to fostering an inclusive workplace.

Job Type: Full-time

Pay: AED1,000.00 - AED10,000.00 per month

Application Question(s):

Forex knowledge and work experience as marketing is required.
Experience:

* Forex: 3 years (Required)