Job Overview
We are seeking a highly skilled and experienced Marketing Specialist to join our dynamic team in Dubai .
The ideal candidate will have a minimum of 3 years of experience in marketing and a strong track record in the tech industry. This is a unique opportunity to lead and implement innovative marketing strategies, working closely with the leadership team to drive growth and brand recognition in the competitive tech landscape.
Key Responsibilities:
• Strategic Marketing Leadership: Develop and execute comprehensive marketing strategies that align with the company's goals and objectives, focusing on customer acquisition, retention, and brand growth.
• Product Marketing : Manage the lifecycle of our tech products, from go-to-market strategies to market adoption, ensuring clear and compelling positioning in the industry.
• Digital Marketing and Demand Generation : Lead multi-channel digital marketing campaigns, leveraging SEO, SEM, PPC, social media, email marketing, and content marketing to generate leads and build demand.
• Brand Management : Develop and enhance the company's brand identity, ensuring consistent messaging across all platforms and marketing materials.
• Sales and Marketing Alignment ; Work closely with the sales team to create aligned marketing and sales strategies, improving lead conversion and closing rates.
• Team Management : Build, lead, and mentor a marketing team, fostering a culture of creativity, accountability, and performance excellence.
• Marketing Analytics : Use data-driven insights to measure the performance of campaigns, optimize marketing activities, and report on ROI and KPIs.
• Content Strategy : Oversee the creation of thought leadership content, including case studies, white papers, and blog posts, positioning the company as a leader in the tech industry.
• Event Management : Plan and execute industry events, webinars, and conferences to increase brand visibility and generate new business opportunities.
• Martech and Automation : Leverage marketing automation tools and CRM systems to optimize marketing efforts, including HubSpot, Salesforce, and similar platforms.
Qualifications:
• Minimum of 3 years of experience in marketing in the tech industry.
• Proven track record of success in developing and executing marketing strategies that drive business growth.
• Strong understanding of digital marketing, including SEO/SEM, PPC, email campaigns, content marketing, and social media platforms.
• Experience in B2B or B2C tech product marketing
• Ability to analyze marketing data and optimize strategies based on data-driven insights.
• Experience in managing and developing high-performing marketing teams.
• Excellent communication and presentation skills, with the ability to influence key stakeholders.
• Hands-on experience with marketing automation platforms and CRM systems.
• Tech industry experience is a big plus.
What We Offer :
• Competitive salary and benefits package.
• Opportunity to work in a leading tech company in the heart of Dubai.
• A dynamic and collaborative work environment.
• Career growth and development opportunities.
If you are an experienced marketing professional with a background in the tech industry and a passion for driving results, we encourage you to apply. Join us in shaping the future of tech!
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