• Campaign Development: Support in the development, implementation, tracking, analysis, and optimization of our marketing campaigns across all channels.
• Personalized Customer Engagement: Improve client loyalty and retention, boost customer lifetime value, provide exceptional customer and brand experiences, gather deeper client insights and data, and stimulate brand advocacy and referrals.
• Event Marketing: Planning and executing product launches and previews, hosting VIP clienteling events for top-tier clients, organizing partner events focused on client acquisition through third-party partnerships, and conducting PR events that host journalists and editors.
• Strategic Partnerships: Forming alliances with key partners to support the brand\'s marketing and business objectives, collaborating with entities in Hospitality & Lifestyle, People of Influence, World of Luxury, Cultural Institutions, and Wealth Management.
• Influencer Collaborations: Identify and build long-term relationships with influencers, tastemakers, socialites, editors, and influential figures, and leverage these collaborations to effectively promote the brand and reach targeted audiences.
• Traffic Generation: Develop strategies and tactics to get the word out about the company and drive qualified traffic to our front door.
• Strategic Planning: Develop a corporate strategic marketing plan along with the sales team, to optimize the corporate/retail customer touchpoints across the brand\'s portfolio.
• Social Media Management: Manage social media activities by developing and executing campaigns to boost brand awareness and engagement, creating engaging and informative content tailored to our audience, and ensuring consistent high-quality posts across all platforms.
• Channel Optimization: Optimize online "owned" channels (social media, website) ensuring effective SEO and SEM programs.
• Content Planning: Create a detailed social media calendar with senior management input for strategic content planning and high-quality production of brand-aligned content across platforms.
• Budget Management: Responsible for planning and budgetary control of all marketing strategies.
• Performance Measurement: Measure and report the performance of all corporate marketing campaigns.
• Trend Analysis: Identify trends and insights and optimize spend and performance based on the insights.

• Leadership Skills: Ability to lead and motivate a sales and marketing team, setting clear goals and strategies.
• Strategic Thinker: Capable of developing and executing strategic marketing plans
• Market Analysis: Skill in conducting market research and analysis to identify trends, opportunities, and competitive threats.
• Communication Skills: Excellent verbal and written communication skills for effective messaging to customers and internal teams.
• Digital Marketing Proficiency: Knowledge of digital marketing channels and strategies, including SEO, SEM, social media, and content marketing.
• Customer Focus: Ability to understand customer needs and preferences, ensuring that marketing efforts and sales strategies are customer-centric.

Women First Jobs