Plan and manage marketing campaigns (traditional & digital channels), including budget allocation, creative development, and performance analysis.
Monitor marketing performance using data analytics tools and provide regular reports on key performance indicators (KPIs) to assess the effectiveness of marketing campaigns.
Develop, execute and deliver the comprehensive marketing strategies (online / offline) and plans to achieve business objectives, including brand positioning and awareness, customer acquisition, and sales growth.
Contribute to building brand reputation for various entities, by planning and executing various campaigns across digital channels and seeding content into social applications as needed, ensuring the content is visually appealing, on-brand, and resonates with the target audience.
Develop and implement customer retention strategies, including loyalty programs (if any), personalized marketing, and feedback mechanisms
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