We are seeking an experienced and strategic Marketing Manager to lead our marketing efforts. The Marketing Manager will be responsible for developing and implementing marketing strategies to drive brand awareness, customer engagement, and revenue growth. This role involves managing a marketing team, overseeing digital and traditional marketing campaigns, and collaborating across departments to align marketing initiatives with business goals.
Key Responsibilities :
• Marketing Strategy : Develop, implement, and manage comprehensive marketing strategies to achieve company objectives, including brand positioning, lead generation, and customer acquisition.
• Team Leadership : Lead, mentor, and develop the marketing team, ensuring that each team member contributes to the overall success of the department and company.
• Campaign Management : Plan, execute, and optimize integrated marketing campaigns (digital, print, social media, and PR) across multiple channels to promote products and services.
• Brand Management : Ensure the brand's voice, identity, and values are consistently communicated across all marketing materials and platforms.
• Market Research : Conduct market research to identify customer preferences, emerging trends, and competitive insights, using these to guide marketing decisions.
• Digital Marketing : Oversee all digital marketing efforts, including SEO, SEM, email marketing, and social media, to drive online traffic, engagement, and conversions.
• Content Development : Collaborate with content creators, graphic designers, and external agencies to produce high-quality marketing materials such as blog posts, videos, infographics, and brochures.
• Sales Collaboration : Work closely with the sales team to develop strategies that align with sales objectives and provide marketing support to boost sales performance.
• Budget Management : Manage the marketing budget, ensuring that resources are allocated efficiently and all initiatives are cost-effective.
• Analytics and Reporting : Track and analyze key performance indicators (KPIs) of marketing campaigns, using insights to refine strategies and optimize future performance.
• Event Coordination : Plan and execute marketing events, product launches, and trade shows to increase brand visibility and attract potential clients.
• Qualifications :
• Education : Bachelor's degree in Marketing, Business, or a related field. A Master's degree or professional certifications (e.g., Google Analytics, HubSpot) is a plus.
• Experience : 5+ years of experience in marketing, with at least 2 years in a managerial role, preferably in [specific industry].
• Skills :
• Strong knowledge of marketing principles, digital marketing tools, and customer behavior.
• Proficiency with marketing automation tools (e.g., HubSpot, Marketo) and analytics platforms (e.g., Google Analytics).
• Excellent leadership, communication, and interpersonal skills.
• Strong project management abilities with the capability to handle multiple projects simultaneously.
• Experience in developing and managing digital marketing strategies (SEO, SEM, PPC, email marketing, and social media).
• Strong creative, analytical, and decision-making skills.
• Ability to work under pressure and meet deadlines.
• Personal Attributes :
• A strategic thinker with a results-driven mindset.
• Ability to adapt quickly to changes in the market and stay ahead of trends.
• Strong attention to detail and a commitment to delivering high-quality results.
• Collaborative and team-oriented, with the ability to work across departments.
Job Type: Full-time
Pay: AED16,000.00 per month
Ability to commute/relocate:
• Sharjah: Reliably commute or planning to relocate before starting work (Required)
Education:
• Master's (Required)
Experience:
• Marketing Manager in UAE: 3 years (Required)
License/Certification:
• Certificates (Required)
Application Deadline: 14/10/2024
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