Job description
• Position: Digital Marketing Manager / Lead Generation Specialist
• Location: Dubai, United Arab Emirates
• Company: Casa Vista Real Estate LLC
About Casa Vista Real Estate LLC:
Casa Vista Real Estate LLC is a dynamic and inclusive real estate agency, dedicated to providing exceptional services to clients from diverse backgrounds. We're seeking talented and experienced Digital Marketing Manager / Lead Generation Specialist to join our growing team and help clients find their dream properties in Dubai.
:
We are looking for a Digital Marketing Manager / Lead Generation Specialist who is motivated, well - organized individual. As a Digital Marketing Manager, you will be responsible for developing and implementing digital marketing strategies to promote our real estate services. Your day-to-day tasks will include Lead Generation, managing online advertising campaigns, optimizing website content, conducting market research, and analyzing marketing data to identify new opportunities.
Responsibilities:
• Conduct lead generation campaigns across multiple media channels (Facebook, LinkedIn, Instagram, Google AdWords, etc.) focusing on converting leads into sales.
• Work with real estate agents and sales managers to explore lead generation opportunities.
• Enhance content visibility through on-page and off-page SEO optimization.
• Propose and implement digital marketing and social media campaigns.
• Create and maintain a weekly and monthly social media and events calendar for platforms like LinkedIn, Instagram, Facebook, and Google Ads.
• Provide guidance on content creation to boost follower growth.
• Track traffic on the company's social media channels.
• Oversee daily online advertising efforts.
• Manage and update the company's website, offering content management support.
• Improve marketing effectiveness by identifying and addressing immediate and future challenges.
• Develop innovative growth strategies through digital marketing.
• Collaborate with internal teams to design landing pages and optimize user experience.
• Coordinate all marketing activities aimed at lead generation.
Requirements:
• 5+ years of experience in generating leads in the Dubai real estate market
• Experience with Google Ads, Facebook Ads, YouTube Ads, and Instagram Ads
• Must have a thorough understanding of all Dubai real estate developers, their projects, and industry trends
• Experience in marketing, content strategy, digital marketing, digital platforms (i.e. mobile or social media), and integrated campaign management (developing advertising, print, video, email, television, digital, and interactive assets)
• Proven experience as a Digital Marketing Manager or similar role.
• In-depth knowledge of digital marketing best practices and platforms.
• Proficiency in SEO/SEM, social media advertising, email marketing, and content marketing.
• Experience with marketing automation tools and customer relationship management (CRM) software.
• Strong analytical and problem-solving skills.
• Excellent communication and collaboration skills to work effectively with cross-functional teams.
• Ability to multitask and meet deadlines in a fast-paced environment.
• Bachelor's degree in Marketing, Business, or a related field .
Job Type: Full-time
Pay: From AED7,000.00 per month
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