Job Title: Marketing Manager - Skincare Brand
Location: Dubai
Employment Type: Full-Time
Visa Status: Self-sponsored (visa provided by candidate)
Compensation: Outbound expenses covered (meeting expenses, fuel, etc.)
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Job Overview:
We are seeking a creative and dynamic Marketing Manager to lead the digital marketing efforts for our skincare brand. The ideal candidate will be responsible for building brand awareness, creating engaging content for our social media channels, managing our Shopify website, executing email marketing campaigns, and developing ambassador programs. This role requires someone with a hands-on approach who is passionate about skincare and can drive our online presence across Instagram, TikTok, and other digital platforms.
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Key Responsibilities:
Social Media Content Creation: Capture and produce high-quality images and videos for our social media channels (Instagram, TikTok, etc.), ensuring consistent and visually appealing content.
Social Media Strategy Plan, schedule, and post content on social media, maintaining a strong brand voice and aesthetic to grow our online presence.
Website Management: Oversee and manage our Shopify website, ensuring product listings, design, and content are up to date and optimized for user experience.
Email Marketing: Develop and execute email marketing campaigns to engage customers, drive sales, and increase brand loyalty.
Ambassador Programs: Build and manage brand ambassador programs, collaborating with influencers and partners to amplify brand visibility and reach.
Analytics & Reporting: Track and report on the performance of all digital marketing efforts (social media, email marketing, website traffic) to refine strategies and optimize results.
Collaboration: Work closely with the product and sales teams to ensure alignment on brand messaging, promotions, and overall business objectives.
Requirements
- Proven experience in digital marketing, content creation, and social media management (preferably within the beauty or skincare industry).
- Proficiency in using Instagram, TikTok, and Shopify for brand-building and content promotion.
- Strong photography and video editing skills to produce engaging visual content.
- Experience with email marketing platforms (e.g., Mailchimp, Klaviyo) and CRM tools.
- Understanding of influencer marketing and managing ambassador partnerships.
- Self-motivated with excellent organizational and time-management skills.
- Ability to work independently with minimal supervision.
- Knowledge of SEO and digital advertising (e.g., Google Ads, Facebook Ads) is a plus.
Job Type: Full-time
Pay: AED5,000.00 - AED7,000.00 per month
Experience:
• Marketing: 1 year (Required)
Application Deadline: 18/10/2024
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