Drive customer acquisition and brand consideration through digital marketing channels, always ensuring that business goals are met.
Develop creative ideas for online content.
Brainstorm new and creative growth strategies, utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touchpoints.
Lead, direct and motivate and measure a team of Digital Marketing and Brand Professionals.
Work with the Performance marketing agency to develop and optimize marketing campaigns.
Conduct customer and competitive research strategy and programs, as well as provide insight on short and long term market trends and reports.
Lead all the creative development for marketing materials and brand design elements, including concept development, creative direction, and tactical executions.
Ensure brand and content strategy and experiences can live native to relevant mediums, spanning all digital channels, including direct response, display, video, search, email, social, and mobile marketing.
Work with the PR marketing agency providing imagery and content briefs.
Requirements:
1-2 years of experience in marketing within the FMCG or F&B or E-commerce Industry
You have previously built brands that people love, across cross-channel marketing campaigns that you designed, implemented, and evaluated.
Strong problem-solving skills
Ability to clearly show previous examples of creative thinking with a data-driven mindset