To provide specialized, professional support that involves planning, developing, coordinating and implementing marketing initiatives to promote programs.Duties and Responsibilities:

• Develop the annual Marketing plan and budget and implements the approved plans; develop / revise policies and procedures related to Marketing Department and ensures compliance to established policies;
• Plan, develop and implement marketing initiatives in assigned areas in order to promote programs;
• Source advertising agencies / other related suppliers, obtain quotations, coordinates with the Contracts Unit for contract preparation and or renewal and with Finance and Accounts for payments;
• Plan and conducts relevant market studies to assess effectiveness of marketing efforts and prepares reports and analyses setting forth progress, adverse trends and appropriate recommendations which will achieve objectives and goals;
• Work with the Communication team for web content review to ensure alignment to the Universitys brand image;
• Work with the Public Relations and Media team to ensure publicity for marketing initiatives;
• Provide marketing expertise and support

Edarabia