Designs all marketing collaterals and branding materials of the hospital-static, animated, print, digital, and online.
Monitors the production, deployment, and installation of all marketing collaterals and branding materials.
Coordinates offline, thematic, and tactical communication campaigns such as print ads, radio ads, car ads, outdoor ads, electronic ads, SMS promotions, press releases, among others.
Coordinates and manages the relationship with all external agencies including advertising creative, advertising placement, public relations, transit media, electronic media, mobile media, website, digital marketing, among others.
Coordinates and manages the relationship with all vendors for below-the-line marketing materials.
Manages the official brand website and updates its content on a regular basis through the website agency.
Manages the brand's online presence via website, social media platforms, (Facebook, Twitter, Instagram, YouTube, etc.), search engine optimization, and online advertising.
Manages the brand's social media platforms through calendar creation, content creation, regular posting, answering inquiries/ comments/ feedback, and overall online community management/ engagement.
Coordinates all community events including wellness camps, screening campaigns, health lectures Corporate Social Responsibility (CSR) activities, and customer retention events.
Coordinates all medical events including medical conferences and Continuing Medical Education (CME) lectures for physicians and community-based doctors
Assists all medical departments in developing educational materials and literatures for the guests/patients
Assists internal stakeholders and departments in designing internal communication materials.
Responsibilities:
Designs all marketing collaterals and branding materials of the hospital-static, animated, print, digital, and online.
Monitors the production, deployment, and installation of all marketing collaterals and branding materials.
Coordinates offline, thematic, and tactical communication campaigns such as print ads, radio ads, car ads, outdoor ads, electronic ads, SMS promotions, press releases, among others.
Coordinates and manages the relationship with all external agencies including advertising creative, advertising placement, public relations, transit media, electronic media, mobile media, website, digital marketing, among others.
Coordinates and manages the relationship with all vendors for below-the-line marketing materials.
Manages the official brand website and updates its content on a regular basis through the website agency.
Manages the brand's online presence via website, social media platforms, (Facebook, Twitter, Instagram, YouTube, etc.), search engine optimization, and online advertising.
Manages the brand's social media platforms through calendar creation, content creation, regular posting, answering inquiries/ comments/ feedback, and overall online community management/ engagement.
Coordinates all community events including wellness camps, screening campaigns, health lectures Corporate Social Responsibility (CSR) activities, and customer retention events.
Coordinates all medical events including medical conferences and Continuing Medical Education (CME) lectures for physicians and community-based doctors
Assists all medical departments in developing educational materials and literatures for the guests/patients
Assists internal stakeholders and departments in designing internal communication materials.
Qualifications:
Bachelor's degree/diploma in Marketing or equivalent
Computer literate and competent on windows application
Minimum of 3 years of experience in the similar field
Preferably with experience in healthcare environment
Proficiency in English verbal and written communication