Job PurposeTo coordinate and execute marketing activities, promotions and events for the allocated Business Portfolio (BP), in full alignment with the policies and procedures of the Al Tayer Motors and the Brand / Principals guidelines.Roles & Responsibilities
Assist in the development of yearly and quarterly marketing plans and calendar of activities for the respective portfolio of brands
Execute assigned marketing activities for the BP, as per the agreed plans, budgets and timelines.
Maintain a thorough understanding of relevant Principal requirements and guidelines, ensuring that all the respective brands within the BU apply and adhere to the guidelines across all managed marketing activities
Coordinate on daily basis with sales team, and/or BU managers to identify possible marketing requirements and support for the business
Coordinate with the central team on weekly basis regarding all marketing requirements ranging from POS, posters, brochures, media requirements, merchandising, websites, PR, CRM and database capturing, displays, etc
Liaise with vendors to ensure production of POS material and marketing collateral in line with marketing objectives and agreed timelines
Assist line manager in collating data for reports on brand performance, marketing initiatives, customer mix, post activity reports after each sponsorship/display activities. as required
Assist in collating competitorsxe2x80x98 activities vis a vis communication, pricing, packaging and planning
Maintain the archiving system for all executed elements in the marketing calendar and ensure all relevant databases / systems are updated as mandated
Collect and maintain estimates & invoices with all vendors and ensure timely process of payments through the Al Tayer Motors Finance structure
Support the team on maintenance of annual budgets including allocation of monthly phasing
Maintain effective working relations and contacts with key external parties, such as Brand Principles, vendors, etc.
Update and maintain the marketing calendar for all promotional initiatives
Timely Updating of the website brand and portfolio content by season
Support the Marketing Managers to ensure alignment to marketing policies and procedures of Al Tayer Motors and Brand/Principle guidelines.
Qualifications & Experience:
Graduate, preferably in Business Administration with a specialization in Marketing
3 to 5 years of marketing experience
Excellent communication and Interpersonal skills
Should have good organizational and planning abilities including the ability to deal with/work under pressure and tight deadlines
Should be Computer literate in Microsoft Office including Word, PowerPoint & Excel