Marketing Strategies: o Support in comprehensive marketing strategies to promote the university\'s programs, events, and overall brand. o Identify target audiences and develop campaigns to reach and engage them effectively.
Digital Marketing:
o Develops Digital marketing initiatives, including social media campaigns, email marketing, and online advertising. o Utilize SEO (Search Engine Optimization) and SEM (Search Engine Marketing) techniques to increase online visibility.
Content Creation:
o Produce engaging and informative content for various marketing channels, including websites, social media, newsletters, and promotional materials. o Collaborate with content creators, writers, and designers to ensure consistency and quality.
Event Promotion:
o Execute marketing strategies for university events, such as open houses, conferences, and seminars. o Coordinate promotional activities to attract attendees and participants.
Market Research:
o Conduct market research to understand trends, competition, and the needs of prospective students. o Use data analysis to inform decision-making and optimize marketing efforts.
Brand Management:
o Maintain and enhance the university\'s brand image through consistent messaging and visual identity. o Ensure brand guidelines are followed across all marketing materials.
Collaboration with Stakeholders:
o Work closely with academic departments, admissions offices, and other university stakeholders to align marketing efforts with organizational goals. o Foster relationships with external partners, agencies, and media outlets.
Analytics and Reporting:
o Prepare regular reports on key performance indicators and use data to make informed decisions.
Public Relations:
o Engage in public relations activities to enhance the university\'s reputation. o Handle media relations and respond to inquiries from the press.
Admissions Support:
o Coordinate with the admissions team and support to develop marketing materials that highlight the benefits and unique features of academic programs. Job Type: Full-time Pay: AED4,000.00 - AED10,000.00 per month Experience:
Marketing of Education sector: 1 year (Required)
marketing executive: 1 year (Preferred)
Application Deadline: 22/04/2024
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