Job Description

Job Title: Marketing Coordinator - Tourism and Travel

Overview:

We are seeking a dynamic and experienced Marketing Coordinator specializing in tourism and travel to join our team. This role is pivotal in promoting our destinations, services, and experiences to a global audience. The ideal candidate will have a strong background in marketing within the tourism industry, with a passion for crafting compelling narratives that resonate with travelers.

Responsibilities:

- Develop and implement comprehensive marketing strategies to drive awareness and engagement for our tourism offerings.

- Create and manage content across various platforms including social media, websites, blogs, and email campaigns.

- Collaborate with creative teams to produce engaging promotional materials such as videos, brochures, and advertisements.

- Conduct market research and analyze trends to identify new opportunities for growth.

- Coordinate with tourism partners and stakeholders to execute joint marketing initiatives.

- Monitor and report on the performance of marketing campaigns, adjusting strategies as needed to optimize results.

- Manage budgets effectively, ensuring all marketing activities are cost-efficient and within financial constraints.

- Stay updated on industry trends, competitor activities, and emerging technologies to keep our marketing strategies innovative and effective.

Requirements:

- Bachelor's degree in Marketing, Communications, Hospitality, or related field.

- Proven experience in marketing within the tourism and travel industry.

- Strong understanding of digital marketing tools and techniques.

- Excellent written and verbal communication skills.

- Creative thinker with strong analytical abilities.

- Ability to work effectively in a fast-paced environment and manage multiple projects simultaneously.

- Proficiency in MS Office, marketing software (e.g., CRM tools, Google Analytics), and social media platforms.

- Passion for travel and tourism with a deep understanding of traveler motivations and behaviors.

Preferred Qualifications:

- Experience with destination marketing organizations (DMOs) or tourism boards.

- Knowledge of SEO, SEM, and PPC advertising.

- Graphic design or video editing skills.

- Freelancer (own) visa is a plus

Job Type: Full-time

Experience:

• Marketing coordinator in Travel and Tourism: 2 years (Preferred)