Job Code: 235/001/445
Industry: Manufacturing - SteelJob Brief:
The Marketing and Communications Coordinator plays a crucial role in supporting the execution of marketing strategies and ensuring consistent communication both internally and externally. This position is vital in maintaining the company\'s brand presence across various channels and assisting in the coordination of marketing efforts that drive business growth. This role involves coordinating marketing campaigns, managing content creation, and assisting with public relations efforts.Job Responsibilities:

• Assist in the development, writing, and editing of marketing content, including blog posts, newsletters, social media updates, and press releases.
• Manage content calendars to ensure timely and consistent content distribution across all platforms.
• Monitor and report on the performance of digital campaigns, using analytics tools to measure effectiveness and suggest improvements.
• Coordinate updates and maintenance of the company\'s website and social media platforms.
• Events and Trade Shows: Support the planning and execution of marketing events, trade shows, webinars, and other promotional activities.
• Coordinate logistics, including venue booking, vendor management, and event promotion.
• Press Release Coordination: Assist in drafting and distributing press releases, media alerts, and other PR materials.
• Media Relations: Support the development of media lists and manage relationships with journalists, bloggers, and influencers.
• Event Support: Assist in planning and coordinating company events, such as product launches, press conferences, and trade shows.
• Email Marketing: Assist in the creation and distribution of email campaigns, including newsletters, promotional emails, and event invitations.
• SEO/SEM: Support search engine optimization (SEO) and search engine marketing (SEM) efforts by conducting keyword research, optimizing content, and tracking performance.
• Analytics and Reporting: Monitor the performance of digital marketing campaigns and provide regular reports to the marketing team.
• Brand Consistency: Ensure that all marketing materials and communications are consistent with the company\'s brand guidelines.
• Brand Assets: Maintain and organize brand assets, including logos, templates, and marketing collateral.
• Assist in the creation of event materials, such as presentations, handouts, and signage. Coordinate the production of marketing materials such as brochures, flyers, and promotional items.
• Assist in analyzing market data to identify opportunities for new marketing initiatives.
• Prepare reports and presentations based on research findings to inform decision-making.
• Coordinate meetings, prepare agendas, and take minutes for the marketing team.
• Maintain and organize marketing files, databases, and promotional materials.
• Maintain the confidentiality of the department\'s activity.
• Comply with the Health, Safety, and Environmental Policies.
• Carrying out assigned tasks in a safe manner.
• Attend HSE Training and Drills.
• Supervise and Monitor the safety of the team.
• Report any unsafe conditions and practices at the workplace.
• Any other duties assigned by the Reporting Manager.

Job Requirements:

• Bachelor\'s degree in marketing, Communications, Public Relations, or a related field.
• 5-7 years of experience in marketing, communications, or a similar role.
• Working Knowledge of MS Office & MIS systems.
• Strong background in graphic design, event management, PR, media relations, and writing editorial content.
• Proficiency in Microsoft Office Suite (Word, Excel, PowerPoint) and basic graphic design tools (e.g., Canva, Adobe Creative Suite).
• Strong writing, editing, and proofreading skills.
• Familiarity with digital marketing tools and platforms (e.g., social media).
• Excellent organizational and project management skills.
• Ability to manage multiple tasks and meet deadlines in a fast-paced environment.
• Strong interpersonal skills and ability to work well in a team.

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