Job Description

The Marketing Specialist can take a broader approach, focusing on various aspects of marketing, including brand management, digital marketing, campaign execution, and customer engagement. This allows for a more comprehensive marketing strategy rather than focusing narrowly on a single brand.

This role would encompass a broader scope, focusing on all aspects of our marketing strategy rather than just a single brand. The Marketing Specialist would be responsible for executing marketing campaigns, managing digital marketing efforts, overseeing brand consistency, and driving overall brand engagement.

Develop and implement comprehensive marketing strategies that align with the company's objectives.

Manage digital marketing efforts, including social media, content marketing, and all marketingcampaigns

Oversee the development and execution of marketing campaigns to drive brand awareness, customer engagement, and sales growth.

Ensure consistent brand messaging and visual identity across all marketing channels.

Maintain brand guidelines, ensuring they are followed across all company materials and communications.

Plan, coordinate, and execute brand related events, including product launches, promotional events, and pop-ups etc..

Work closely with vendors, venues, and internal teams to ensure successful event execution.

Develop & promote events, increase attendance, and engage attendees through marketing initiatives

Manage marketing & event timelines, and collaterals, supplier to ensure marketing initiatives and events are delivered on time.

well aware and reported and Identify trends, customer preferences, and opportunities for growth.

Analyze the effectiveness of marketing campaigns and events, providing data-driven insights for continuous improvement.

Develop and implement strategies to enhance customer engagement and loyalty through targeted marketing initiatives.

Support and collaborate with marketing team for handling cross-functional teams, including product development, and operations, to ensure marketing initiatives align with overall business goals.

Work closely with external agencies and vendors to execute marketing and event-related tasks.

Collaborate with design teams to create visually appealing graphics and marketing materials that align with brand guidelines, ensuring consistency across all digital and print campaigns.

Demonstrate strong organizational abilities to manage multiple marketing projects simultaneously, ensuring all tasks are completed on time while maintaining high attention to detail in a fast-paced environment.