Job Description

Marketing Admin

1. Content Calendar & Planning (All Platforms)

- Develop and maintain a comprehensive content calendar across all platforms, ensuring it aligns with marketing objectives and timelines.

- Organize and prepare brainstorming workshops by gathering content pillars, creative references, and analytic insights from the prior month.

- Manage Notion pages, including calendars, tasks, and assignments, to support the content plan efficiently.

- Create detailed content briefs to guide the content producer, ensuring clarity and focus in the creation process.

2. Content Creation & Management (All Platforms)

- Write engaging, brand-aligned copy for various platforms, including social media, the website, email campaigns, and other marketing materials, while maintaining a consistent tone and message.

- Collaborate with the Graphic Designer to produce content that reflects the brand's identity and adheres to guidelines and marketing goals.

- Draft and refine all text and descriptions, ensuring they align with the brand's voice and authenticity.

- Keep Notion pages updated with content progress, ensuring timely submissions that meet deadlines.

- Support the content producer on shoot days to ensure smooth operations and capture content aligned with briefs.

- Edit and prepare photo and video content to meet brand guidelines and uphold a polished visual identity.

- Plan the social media feed grid, ensuring a cohesive and visually appealing aesthetic.

- Publish scheduled content on all platforms while maintaining alignment with engagement strategies.

3. Community Management (Daily):

- Monitor and respond promptly to comments, messages, and mentions across social media platforms, maintaining a professional and friendly tone.

- Engage with the audience by participating in conversations, fostering a strong community connection.

- Track and report audience feedback, trends, and insights to inform future campaigns and strategies.

- Collaborate with the marketing team to ensure timely responses and consistent messaging.

- Identify and engage with influencers, partners, or relevant accounts to build relationships and expand reach.

- Manage and update community guidelines to ensure positive and respectful interactions online.

- Handle lead calls by providing relevant information, assisting inquiries, converting leads to consultations, and redirecting them to the Project Coordinator for further action.

4. Daily Posting:

- Schedule and post daily content on Instagram, ensuring consistency with the brand's tone, aesthetic, and campaign goals.

- Regularly review and refresh content strategies to optimize engagement and growth, communicating updates to the team.

5. Dropbox File Organization & Content Library Management

- Ensure all marketing and content files in Dropbox are correctly named, categorized, and stored for easy access.

- Maintain an organized content library, making assets easily retrievable for the team.

- Conduct regular audits and cleanups of the file storage system to ensure efficiency.

6. Reporting & Performance Analysis

- Monitor and report on content performance across platforms (Instagram, newsletters, blogs, etc.), tracking metrics like engagement and reach.

- Analyze performance data to provide insights and recommendations for improvement.

- Adjust content strategies based on performance analytics to enhance results.

- Collaborate with the marketing team to refine approaches and maintain alignment with business objectives.

- Lead the creative direction of marketing campaigns, ensuring all content aligns with the brand's identity and tone.

- Identify trends and insights to prepare for upcoming brainstorming sessions and strategic planning.

Neatly Decoration Design & Fit-Out Est.

• Join us to play a vital role in shaping our brand's marketing presence while driving community engagement and ensuring an organized and efficient content workflow.
• Instagram: neatly.co
• Website: www.neatlystore.com

Job Type: Full-time

Pay: AED4,000.00 - AED4,500.00 per month

Expected Start Date: 16/12/2024