INSPIRE | EXHILARATE | DELIGHTFor over six decades, Chalhoub Group has been a partner and creator of luxury experiences in the Middle East. The Group, in its endeavour to excel as a hybrid retailer, has reinforced its distribution and marketing services with a portfolio of eight owned brands and over 300 international brands in the luxury, beauty, fashion, and art de vivre categories. More recently, the Group expanded its expertise into new categories of luxury watches, jewellery, and eyewear.Every step at Chalhoub Group is taken with the customer at heart. Be it constantly reinventing itself or focusing on innovation to provide luxury experiences at over 750+ experiential retail stores, online and through mobile apps, each touch point leads to delighting the customer.Today, Chalhoub Group stands for 14,000 skilled and talented professionals across seven countries, whose cohesive efforts have resulted in the Group being ranked third in the Middle East and first in Saudi Arabia as a Great Place to Workxc2xae.To keep the innovation journey going, the Group has set up xe2x80x9cThe Greenhousexe2x80x9d, which is not just an innovation hub, but also an incubator space and accelerator for start-ups and small businesses in the region and internationally. This is just one of the several initiatives taken by the Group to reinvent itself, catalysed by forward thinking and future-proofing. The Group has also been embedding sustainability at the core of its business strategy with a clear commitment towards people, partners and the planet, and by being a member of the United Nations Global Compact Community and signatory of the Women's Empowerment Principles.What You'll Be DoingOur Performance Marketer will execute and optimize paid media campaigns to drive traffic, engagement, and conversions for OTB regional e-commerce platform. This role focuses on leveraging data-driven strategies to maximize the impact of digital campaigns, supporting both sales performance and the OTB's distinctive identity.Key Responsibilities:Campaign Management:
Plan, execute, and optimize performance marketing campaigns across digital channels, ensuring alignment with OTB's image.
Focus on search, social, display, and affiliate marketing to drive relevant traffic and sales.
E-Merchandising Collaboration:
Partner with the Digital/E-Commerce Manager to ensure digital campaigns highlight key products and align with e-merchandising strategies.
Incorporate e-merchandising insights into campaign messaging to drive conversions and maximize product visibility.
Data Analysis & Reporting:
Monitor KPIs, including traffic, conversion rates, and ROI, providing actionable insights to the Digital/E-Commerce Manager.
Use tools like Google Ads, Meta Ads Manager, and Google Analytics (tools to be confirmed) to refine strategies and improve campaign performance
Tracking Experience with tools like Adobe Analytics, Tableau, or CRM systems (tools to be confirmed)
Collaboration with Chalhoub IS&T:
Align digital campaigns with the website's capabilities and functionality developed by Chalhoub IS&T.
Communicate campaign needs to ensure the platform supports campaign goals effectively.
Emerging Trends & Testing:
Stay updated on digital marketing trends and tools to enhance campaign strategies.
Conduct A/B testing to optimize creative, targeting, and messaging.
What You'll Need to Succeed
Expertise in performance marketing platforms (Google Ads, Meta Business Suite, programmatic tools).
Shopify experience is a must.
Strong analytical skills to measure and improve campaign performance.
Familiarity with e-merchandising principles to align campaigns with product and sales strategies.
At least 1 year of experience in an eCommerce role.
What We Can Offer YouWith us, you will turn your aspirations into reality. We will help shape your journey through enriching experiences, learning and development opportunities and exposure to different assignments within your role or through internal mobility. Our Group offers diverse career paths for those who are extraordinary, every day.We recognise the value that you bring, and we strive to provide a competitive benefits package which includes health care, child education contribution, remote and flexible working policies as well as exclusive employee discounts.We Invite All Applicants to ApplyIt Takes Diversity Of Thought, Culture, Background, Differing Abilities and Perspectives to truly Inspire, Exhilarate and Delight our customers. At Chalhoub Group, we are committed to inclusion and diversity.We welcome all applicants to apply and be part of our exciting future. We ensure equal opportunity for all our applicants without regard to gender, age, race, religion, national origin or disability status.