POSITION SUMMARYThe Health Representative (Primary Care) is responsible for maximizing the sales of products through the different sales & promotion activities within a certain geographic territory in UAE.His/her promotional orientation (i.e., Rx sales targets) will be to create better customer experience.Tasks are performed under the general direction of the Sales/Category Manager; however, the incumbent is fully responsible for the business and financial results of his or her geographical territory.POSITION RESPONSIBILITIES:
Engage on promotional science-based brand messages where product could support HCP in meeting patient need
Engagement is also focused on broader range of content (e.g. disease state)
Acts as key POC for seamless (compliant) reactive only connection to Pfizer SMEs and resources
Responsible for onboarding customers to new operating model and to new platforms (e.g., Digital Engagement Portal)
Knowledgeable of customer preferences for content and channels to orchestrate an ideal customer experience through relevant content selection
Visits physicians to help them manage their patients disease using Pfizer products.
Distributes knowledge using guidelines through product samples, marketing literature, clinical trials related to his products to help physicians and other healthcare professionals take the best decisions.
Follows-up with HCP (KOL, physicians, pharmacists, or any other party having impact on the business), to gather feedback and questions regarding experience with Pfizer products.
Provides approved information to HCP on Pfizer products, e.g., proper medical usage, dosage amounts and side effects.
Enlists Pfizer products in the formulary of institutions
Provides feedback to sales management on customer requests, responses to promotions and product access. Also update on changes in the health care system or hospital structure.
Involved in the pre preparation of the marketing campaign through giving a feedback to the marketing team on whats the real market, customers needs.
Follows-up on stock, consumption and ordering process specially in government sector and institutions
Involved in Pfizer community awareness programs.
Attends seminars and participate in setting up sales demonstration and exhibition.
Organizes AV activities in his area.
Initiates & Participate in the nomination & selection of the local speakers in his/her territory
Reports visits and other activities using ECMS.
Attends regular sales meetings with DM, general meetings, and cycle meetings.
Prepares short term POA restricted to his area and products.
Presents reports according to DM recommendations and market needs.
Updates his/her customer list according to the targeting process by understanding customers segmentations and customer insights
Understands customer disease management needs
Maintains and create new advocates by aligning to customers priorities/needs.
Stands accountable for all customers e-mails, phone calls related to business.
Executes the activities (International, regional, and local conferences, workshops) done by the marketing and medical department to engage its customers
Customers Administration Departments: Stores, Purchasing and Finance
Opinion Leaders and Field Experts
Service Providers and Competitors
EDUCATION AND EXPERIENCE
Fresh graduate or less than 2 years\' experience as Health/ Medical representative
Bachelors degree or equivalent i.e. degree in Chemistry, Pharmacy, or a related life sciences
Knowledge of the Pharmaceutical/Healthcare industry is required
Fluent in English language, Arabic is an advantage
Experience as Health Rep is an advantage.
TECHNICAL SKILLS REQUIREMENTS
Pfizer Colleague Competencies
Commit to One Pfizer and our Bold move Organization imperatives
Have good written and verbal/oral communication skills
Demonstrate effective interpersonal, good persuasive and negotiation skills and must be change agile
Demonstrate effective selling, presentation and strong analytical skills
MUST be Computer literate and experienced user of Microsoft Office Suite (Excel, PowerPoint, Word)
MUST demonstrate Customer Facing Colleague competencies (CFC) of the future in line with:
Focusing on customer needs
Managing complexity in territory/assigned area(s)
Influence with insights
Drive value-based interactions
Establish credibility
Orchestrate
Embrace data and technology adoption/use
Navigate accounts
Collaborate well with team and others
Integrate patient perspective
Pfizer Gulf is an equal-opportunity employer, and we are proud of our commitment to creating a diverse and inclusive candidate pool to support and empower our workforce.We strive to ensure that our people are heard, seen and cared for by creating an environment that fosters inclusion and inspires colleagues to speak up to promote an engaging and inclusive culture where they can thrive.Our diverse workforce represents the patients we serve and the communities in which we operate.We look forward to reviewing your application and thank you for your interest.Sales#LI-PFE