Job Description

Experience:

• 2+ years in Digital Marketing Content Creation.
• 2+ years in Graphic Designing (Printing and Digital).
• Proven expertise in product, fashion, and jewellery photography using full-frame cameras.
• Proficiency in product, fashion, and jewellery videography using full-frame cameras.

Software Skills:

Advanced proficiency in:

? Adobe Photoshop

? Adobe Lightroom

? Adobe Illustrator

? Adobe InDesign

? Adobe Premiere Pro

? Adobe After Effects

Familiarity with AI tools for creative content production.

Core Responsibilities:

Creative Concept Development:

• Generate clear ideas and concepts in tandem with the copywriter and creative team.
• Produce sketches, storyboards, and visual drafts to illustrate concepts.
• Take ownership of creative work from ideation to final execution within deadlines.

Content Creation & Execution:

• Develop high-quality static, animated, and video content for social media, websites, exhibitions, and events.
• Conduct professional photography and videography for various formats, including product showcases, fashion, and jewellery campaigns.
• Create artwork for campaigns and modify existing content for digital platforms (e.g., emails, social media, YouTube, TikTok).

Marketing Strategy Alignment:

• Collaborate with marketing and strategy teams to understand target audiences and campaign objectives.
• Utilize analytics and social media metrics to test and optimize content for maximum engagement.
• Stay updated on industry trends, tools, and platform-specific best practices to maintain cutting-edge creativity.

Leadership & Coordination:

• Manage designs ensuring quality and timeliness.
• Present creative concepts and completed work to internal teams and clients effectively.
• Foster partnerships with content vendors and external teams to improve efficiency and standards.

Event & On-Site Production:

Capture and produce content for social media, sponsored events, exhibitions, and internal or external company events.

Preferred Traits:

• Highly creative and detail-oriented.
• Strong ability to multitask and meet deadlines.
• A team player with excellent communication skills.
• Proactive in learning new tools and keeping up with trends.

Job Type: Full-time