Job Description

Job description

A

Google Ads expert

is responsible for managing and optimizing ad campaigns to ensure the highest return on investment (ROI). The key responsibilities include:

1. Research & Planning

Analyzing the market and competitors to identify advertising opportunities. Selecting the right keywords using tools like

Google Keyword Planner

. Defining advertising goals (website visits, conversions, sales, etc.).

2. Campaign Creation & Management

Setting up effective ad campaigns on

Search Network, Display Network, YouTube (Video), and Google Shopping

. Optimizing targeting settings (audience, location, devices, etc.). Managing ad budgets and bidding strategies.

3. Performance Optimization

Analyzing campaign performance using

Google Ads Analytics

. Running A/B testing to improve ad effectiveness. Adjusting bids and keywords based on performance data.

4. Conversion Rate Optimization (CRO)

Tracking conversions (leads, purchases, phone calls, etc.). Enhancing landing pages to boost conversion rates. Implementing

remarketing strategies

to re-engage potential customers.

5. Reporting & Analysis

Providing regular reports on campaign performance. Analyzing

Google Analytics

and Google Ads data for improvement opportunities. Developing future strategies based on past performance.

6. Budget Management & ROI Optimization

Allocating budgets effectively to maximize

Return on Ad Spend (ROAS)

. Refining campaigns to target the most profitable customers.

Qualifications & Skills:

Education: Bachelor's degree in Marketing, Digital Advertising, Business, or a related field. Experience:

Minimum 3 years of experience

managing Google Ads campaigns, preferably in the construction or building materials industry. Certifications: Google Ads certification is a plus.
Job Type: Full-time

Pay: AED4,000.00 - AED6,000.00 per month

Application Question(s):

Are you currently in UAE? Do you have any UAE experience related to Digital Marketing especially in Google Ads? What is your current visa status? Can you join immediately? What is your expected salary? What is your Nationality ? * What is your Age?