Job Description

We are seeking a skilled freelance professional to manage and enhance our digital presence. This hybrid role focuses on creating stunning social media content and executing performance-driven PPC campaigns, including Google Ads. The ideal candidate will have experience with both luxury audiences and digital advertising platforms, helping drive engagement and traffic to our e-commerce platform.

KEY ACCOUNTABILITY & TASKS

Social Media:

• Develop and execute a content strategy for Instagram aligned with our brand identity.
• Create original, high-quality content (photos, videos, reels) showcasing our luxury furniture.
• Adapt existing content for campaigns, leveraging platform trends and audience preferences.
• Capture live content at events for real-time and future use.

PPC Campaigns:

• Plan, implement, and manage PPC campaigns on Google Ads and other relevant platforms.
• Conduct keyword research and create compelling ad copy to drive conversions.
• Optimize campaign performance through A/B testing, budget management, and bid strategies.
• Monitor campaign analytics and provide actionable insights for continuous improvement.

Performance Analytics:

• Analyze and report on the performance of social media and PPC campaigns.
• Use data to refine strategies and maximize ROI.

QUALIFICATIONS, EXPERIENCE, & SKILLS:

• Proven experience in social media management, content creation, and PPC advertising for luxury brands.
• Strong understanding of Google Ads, including keyword research, campaign optimization, and performance tracking.
• Proficiency in tools like Google Analytics, Adobe Creative Suite, Canva, or equivalent.
• Demonstrated success in driving measurable results through social media and PPC campaigns.
• Knowledge of Instagram's algorithm and audience engagement strategies.
• Flexibility to attend events in Dubai for live content creation.
• Self-motivated, detail-oriented, and deadline-driven.

Preferred Skills:

• Experience in the luxury furniture or design industry.
• Familiarity with advanced PPC techniques and audience segmentation strategies.
• Understanding of luxury consumer preferences in the UAE and international markets.

IMPORTANT TO KNOW

This freelance role is based on a retainer fee structure , with compensation tied to agreed deliverables, including content creation, campaign management, and performance reporting. The arrangement ensures flexibility while maintaining a clear framework for expectations and outcomes.

If you have what it takes to join our ambitious organization, please send your CV + salary expectations to sheila.valentino@eurotech-metal.com.

Only candidates with the right profile and experience will be shortlisted.

Job Type: Full-time