Job Description

Full job description

Overview:

As a Sales Development Representative (SDR) specializing in Fast Moving Consumer Goods (FMCG) with a focus on bakery products, your primary responsibility is to generate and qualify leads for the bakery-specific product line. Here's a breakdown of what your job description might entail:

1. Lead Generation:

- Identify potential clients within the target market through research, cold calling, networking, and other lead generation techniques.

- Utilize various channels such as social media, industry events, trade shows, and online platforms to identify and reach out to potential customers.

2. Qualification:

- Engage with leads to understand their needs, challenges, and buying criteria.

- Qualify leads based on predetermined criteria such as budget, decision-making authority, and fit with the bakery product offerings.

3. Relationship Building:

- Establish rapport and build relationships with prospects through effective communication and follow-up strategies.

- Educate prospects about the benefits and features of bakery-specific products, addressing any concerns or objections they may have.

4. Sales Support:

- Collaborate with the sales team to schedule meetings, product demonstrations, and presentations for qualified leads.

- Provide ongoing support to the sales team by supplying them with relevant information and insights gathered from interactions with prospects.

5. Data Management:

- Maintain accurate and up-to-date records of all interactions with leads and prospects in the CRM system.

- Analyze data and metrics to track the effectiveness of lead generation efforts and identify areas for improvement.

6. Market Research:

- Stay updated on industry trends, competitor activities, and market dynamics related to bakery products.

- Use market insights to tailor sales pitches and strategies to better meet the needs of potential customers.

7. Goal Achievement:

- Work towards achieving or exceeding sales targets and KPIs set by the management.

- Continuously strive to improve personal and team performance through self-motivation and skill development.

8. Customer Feedback:

- Gather feedback from customers and prospects regarding product satisfaction, preferences, and suggestions for improvement.

- Relay feedback to the product development and marketing teams to inform future product enhancements and campaigns.

9. Brand Representation:

- Act as a brand ambassador for the bakery-specific product line, embodying its values and conveying its unique selling points to the market.

10. Continuous Learning:

- Stay updated on sales techniques, product knowledge, and industry best practices through training programs, workshops, and self-study.

Experience : Minimum of 2-3 years of relevant experience in sales, business development, or customer relationship management within the bakery supply and confectionary industry.

Communication Skills: Exceptional verbal and written communication skills, with the ability to articulate product features, benefits, and value propositions persuasively.

Relationship Management: Strong interpersonal skills and the ability to build and maintain rapport with diverse stakeholders, including customers, distributors, and internal teams.

Goal Orientation: Results-driven mindset with a proven track record of meeting or exceeding sales targets in a competitive environment.

Technology Proficiency: Familiarity with CRM software, Microsoft Office Suite, and other sales productivity tools.

Adaptability: Ability to thrive in a dynamic and fast-paced work environment, adapting quickly to changing priorities and market dynamics.

Passion for the Industry: Genuine interest and enthusiasm for the bakery and confectionary sector, coupled with a commitment to delivering exceptional customer service and product quality.

. Driving License: Possession of a valid driving license is considered a plus, as it may involve travel to meet with clients, attend industry events, or conduct on-site visits.

Job Type: Full-time

Experience:

• (TEA & coffee) sales: 1 year (Preferred)
• FMCG B2B SALES UAE: 3 years (Required)